For sophomore/senior-level courses in Menu Planning, Food Production, Food Management.
Exceptionally thorough, this text offers single-volume coverage of ALL aspects of menu planning―from determining who the customer is, to how to market the menu to them, available kitchen equipment, recipe costs, how to make a profit, figuring selling prices, menu analysis, nutrition, printing the menu (including desktop publishing), menu accuracy and all of the different types of menus (from fast food to fine dining). Hands-on and real-world in approach, it features accompanying interactive software with specific examples of costing, mark-ups and menu engineering.
"synopsis" may belong to another edition of this title.
Profitable Menu Planning, Third Edition is the most up-to-date, comprehensive book on menu planning available. It covers every operation needed to properly design and develop menus, including determining who your customers are and how to market the menu to them; available kitchen equipment; recipe costs; how to make a profit; and how to figure selling prices. Menu analysis, nutrition, printing the menu (including desktop publishing), menu accuracy, and all the different types of menus are also discussed.
"Must" reading for students as well as industry professionals, this edition includes:
"About this title" may belong to another edition of this title.
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Seller: unifachbuch e.K., Köln, NRW, Germany
Hardcover. Condition: Neu. Neu -For sophomore/senior-level courses in Menu Planning, Food Production, Food Management. Exceptionally thorough, this text offers single-volume coverage of ALL aspects of menu planning-from determining who the customer is, to how to market the menu to them, available kitchen equipment, recipe costs, how to make a profit, figuring selling prices, menu analysis, nutrition, printing the menu (including desktop publishing), menu accuracy and all of the different types of menus (from fast food to fine dining). Hands-on and real-world in approach, it features accompanying interactive software with specific examples of costing, mark-ups and menu engineering. 448 pp. Englisch. Seller Inventory # INF1000005660
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Hardcover. Condition: Very Good. 3rd Edition. Has some highlighting. Has minor shelf and corner wear. Binding is in very good condition. Has name inside front cover. Has stickers on spine and back cover. Does not include a CD-ROM. Multiple copies available this title. Quantity Available: 8. Category: Engineering, Industrial, Trade; Cooking, Wine & Dining. ISBN: 0130891649. ISBN/EAN: 9780130891648. Pictures of this item not already displayed here available upon request. Inventory No: 1560787479. Seller Inventory # 1560787479
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Hardcover. Condition: New. 3rd Edition. Book is New, Crisp condition! Includes Sealed CD Multiple copies available this title. Quantity Available: 8. Category: Engineering, Industrial, Trade; Cooking, Wine & Dining. ISBN: 0130891649. ISBN/EAN: 9780130891648. Pictures of this item not already displayed here available upon request. Inventory No: 1560787284. Seller Inventory # 1560787284
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