Marketing Today's Fashion (3rd Edition)

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9780130430014: Marketing Today's Fashion (3rd Edition)

This text includes the newest developments in children's markets, more emphasis on international markets, discussion on marketing accessories separately, job skills required by industry - career opportunity descriptions, case study recommendations, new chapter on how social, political, economic, and technological forces affect fashion changes, and techniques for improving communications.

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From the Publisher:

This revised edition provides a complete guide to fashion marketing. Career opportunities and skills in various sectors of the business, including women's wear, children's wear, menswear, and fashion accessories, are presented in an exciting and readable manner.

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Mueller, Carol, Smiley, Eleanor Lewitt
Published by Pearson (1994)
ISBN 10: 0130430013 ISBN 13: 9780130430014
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Carol Mueller; Eleanor Lewitt Smiley
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Carol Stewart Mueller, Eleanor Lewit Smiley
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Book Description Pearson Education (US), United States, 1994. Paperback. Book Condition: New. 3rd Revised edition. Language: English . Brand New Book ***** Print on Demand *****.This text includes the newest developments in children s markets, more emphasis on international markets, discussion on marketing accessories separately, job skills required by industry - career opportunity descriptions, case study recommendations, new chapter on how social, political, economic, and technological forces affect fashion changes, and techniques for improving communications. Bookseller Inventory # AAV9780130430014

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Carol Stewart Mueller, Eleanor Lewit Smiley
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Book Description Pearson Education (US), United States, 1994. Paperback. Book Condition: New. 3rd Revised edition. Language: English . Brand New Book ***** Print on Demand *****. This text includes the newest developments in children s markets, more emphasis on international markets, discussion on marketing accessories separately, job skills required by industry - career opportunity descriptions, case study recommendations, new chapter on how social, political, economic, and technological forces affect fashion changes, and techniques for improving communications. Bookseller Inventory # AAV9780130430014

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Mueller, Carol
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Book Description Prentice Hall, 1994. Paperback. Book Condition: Brand New. 3rd sub edition. 320 pages. 9.75x7.50x1.00 inches. In Stock. Bookseller Inventory # zk0130430013

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Carol Mueller, Eleanor Lewitt Smiley
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