Brand You for Marketing: Real People Real Choices

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9780130388537: Brand You for Marketing: Real People Real Choices

Products aren’t alone in benefiting from branding. People can benefit too. Branding strategies help professionals get noticed and position them for exciting new career opportunities. Prepared by Kim Richmond of Saint Joseph’s University, the Brand You handbook gives students concrete advice on how to thrive in a competitive marketplace and provides a hands-on approach to achieving career success. Brand You boxes appear throughout this textbook to help students plot their own branding strategies.

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Richmond, Kim
Published by Pearson 2011-02-11 (2011)
ISBN 10: 013038853X ISBN 13: 9780130388537
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Book Description Pearson 2011-02-11, 2011. PAPERBACK. Book Condition: New. 013038853X BRAND NEW. A portion of your purchase of this book will be donated to non-profit organizations. Over 1,000,000 satisfied customers since 1997! We ship daily M-F. Choose expedited shipping (if available) for much faster delivery. Delivery confirmation on all US orders. Bookseller Inventory # Z013038853XZN

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Richmond, Kim
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Book Description Prentice Hall, 2011. Book Condition: New. Brand New, Unread Copy in Perfect Condition. A+ Customer Service! Summary: Products aren't alone in benefiting from branding. People can benefit too. Branding strategies help professionals get noticed and position them for exciting new career opportunities. Prepared by Kim Richmond of Saint Joseph's University, the Brand You handbook gives students concrete advice on how to thrive in a competitive marketplace and provides a hands-on approach to achieving career success. Brand You boxes appear throughout this textbook to help students plot their own branding strategies. Bookseller Inventory # ABE_book_new_013038853X

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