For courses in Small Business Management and Entrepreneurship.
A streamlined version of the authors' best-selling Effective Small Business Management, Sixth Edition, this 15-chapter self-contained text offers complete coverage of the essential topics in small business management and entrepreneurship. Using an abundance of real-world examples, and practical hands-on exercises and activities, it provides a no-nonsense real-world approach that follows the logical process.
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The tool that today's students need to master the most essential issues involved in starting and managing a successful new business venture. The first book in the field to have an entire chapter on E-Commerce!FEATURES
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Book Description Prentice Hall, 2001. Paperback. Book Condition: New. Bookseller Inventory # P110130172804
Book Description Prentice Hall, 2001. Paperback. Book Condition: New. 3. Bookseller Inventory # DADAX0130172804
Book Description Prentice Hall. PAPERBACK. Book Condition: New. 0130172804 New Condition. Bookseller Inventory # NEW4.0042592