Synopsis
For courses in Small Business Management and Entrepreneurship.
A streamlined version of the authors' best-selling Effective Small Business Management, Sixth Edition, this 15-chapter self-contained text offers complete coverage of the essential topics in small business management and entrepreneurship. Using an abundance of real-world examples, and practical hands-on exercises and activities, it provides a no-nonsense real-world approach that follows the logical process.
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From the Back Cover
The tool that today's students need to master the most essential issues involved in starting and managing a successful new business venture. The first book in the field to have an entire chapter on E-Commerce!
FEATURES- New! Chapter 15, "E-Commerce and the Entrepreneur," serves as a guide to conducting business on the web.
- New! Chapter 2, "Inside the Entrepreneurial Mind: From Ideas to Reality," discusses the creative process entrepreneurs use to create business ideas.
- "You Be the Consultant" feature challenges students to apply what they've learned. Each chapter has two of these boxes, which pose a problem situation, with questions to focus attention on key issues.
- A dedicated Web site at www.prenhall.com/zimmerer includes Internet exercises, author updates, and over 1,000 links to relevant small business sites.
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Essentials of Entrepreneurship and Small Business Management (3rd Edition)
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Essentials of Entrepreneurship and Small Business Management (3rd Edition)
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Paperback. Condition: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less. Seller Inventory # G0130172804I4N00
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Essentials of Entrepreneurship and Small Business Management
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Paperback. Condition: Very Good. Essentials of Entrepreneurship and Small Business Management This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Seller Inventory # 7719-9780130172808
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Essentials of Entrepreneurship and Small Business Management
Seller: Bahamut Media, Reading, United Kingdom
Seller rating 5 out of 5 stars
Paperback. Condition: Very Good. This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Seller Inventory # 6545-9780130172808
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Essentials of Entrepreneurship and Small Business Management
Seller: Better World Books Ltd, Dunfermline, United Kingdom
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Condition: Good. 3rd Edition. Ships from the UK. Former library book; may include library markings. Used book that is in clean, average condition without any missing pages. Seller Inventory # GRP63837979
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Essentials of Entrepreneurship and Small Business Management (3rd Edition)
Seller: Wonder Book, Frederick, MD, U.S.A.
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Condition: Good. Good condition. Sorry, CD missing. 3rd edition. (business, small business, strategy, reference) A copy that has been read but remains intact. May contain markings such as bookplates, stamps, limited notes and highlighting, or a few light stains. Seller Inventory # N16A-04126
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Essentials of Entrepreneurship and Small Business Management (3rd Edition)
Seller: The Book Spot, Sioux Falls, MN, U.S.A.
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Essentials of Entrepreneurship and Small Business Management
Seller: Sigrun Wuertele buchgenie_de, Altenburg, Germany
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Condition: sehr gut - gebraucht. Broschiert 624 S. Sehr guter Zustand, ohne Namenseintrag Gewicht über 1 kg Zustand: 2, sehr gut - gebraucht, Broschiert Prentice-Hall , 2001-06 624 S. , Essentials of Entrepreneurship and Small Business Management, Zimmerer, Thomas. Seller Inventory # BU223275