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Design for Emotion introduces you to the why, what, when, where and how of designing for emotion. Improve user connection, satisfaction and loyalty by incorporating emotion and personality into your design process. The conscious and unconscious origins of emotions are explained, while real-world examples show how the design you create affects the emotions of your users. This isn't just another design theory book - it's imminently practical. Design for Emotion introduces the A.C.T. Model (Attract/Converse/Transact) a tool for helping designers create designs that intentionally trigger emotional responses. This book offers a way to harness emotions for improving the design of products, interfaces and applications while also enhancing learning and information processing. Design for Emotion will help your designs grab attention and communicate your message more powerfully, to more people.
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Title: Design for Emotion <>Binding: Paperback <>Author: Trevor Van Gorp <>Publisher: Morgan Kaufmann
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Increase the success of your designs by understanding how emotions affect people’s choices
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- PublisherMorgan Kaufmann
- Publication date2012
- ISBN 10 012386531X
- ISBN 13 9780123865311
- BindingPaperback
- Number of pages240
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Book Description Paperback / softback. Condition: New. New copy - Usually dispatched within 4 working days. Introduces you to the why, what, when, where and how of designing for emotion. This book offers a way to harness emotions for improving the design of products, interfaces and applications while also enhancing learning and information processing. It helps your designs grab attention and communicate your message more powerfully, to more people. Seller Inventory # B9780123865311
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Book Description Condition: New. 2012. 1st Edition. Paperback. Introduces you to the why, what, when, where and how of designing for emotion. This book offers a way to harness emotions for improving the design of products, interfaces and applications while also enhancing learning and information processing. It helps your designs grab attention and communicate your message more powerfully, to more people. Num Pages: 256 pages, Illustrated. BIC Classification: AKP; UYZ. Category: (P) Professional & Vocational. Dimension: 234 x 189 x 13. Weight in Grams: 594. 256 pages, Illustrated. Introduces you to the why, what, when, where and how of designing for emotion. This book offers a way to harness emotions for improving the design of products, interfaces and applications while also enhancing learning and information processing. It helps your designs grab attention and communicate your message more powerfully, to more people. Cateogry: (P) Professional & Vocational. BIC Classification: AKP; UYZ. Dimension: 234 x 189 x 13. Weight: 594. . . . . . Seller Inventory # V9780123865311
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