The 10th volume in the Best of Long Range Planning Series focuses on the role of shareholder value as a key tool to evaluating strategic options. Within limits the concept has an essential part to play in strategic management. However, the authors argue that it should not be the only approach used as customer focus and employee development are also crucial. By learning the lessons propounded in this volume, companies can avoid inappropriate predation, generate attractive returns for shareholders and provide a sound platform from which to launch and sustain successful customer driven strategies and lasting competitive advantage.
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Book Description EMERALD, 1993. Hardback. Book Condition: NEW. 9780080406688 This listing is a new book, a title currently in-print which we order directly and immediately from the publisher. Bookseller Inventory # HTANDREE01048014
Book Description Pergamon, 1993. Hardcover. Book Condition: Brand New. 1st edition. 132 pages. 12.00x8.50x0.50 inches. In Stock. Bookseller Inventory # 0080406688