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How to Plan and Execute Strategy: 24 Steps to Implement Any Corporate Strategy Successfully (UK Edition) - Softcover
Planning and executing corporate strategy is where the rubber meets the road. Companies that plan and execute their strategy will thrive in the marketplace. Successful corporate strategy must be strong enough to meet the needs of the marketplace, yet flexible enough to quickly adapt when the marketplace changes. How to Plan and Execute Strategy outlines a field-proven framework the reader can use to design and implement a strategy and strengthen the corporation’s competitive advantage. This is accomplished by enduring buy-in and implementation by every worker, at every level. This book offers a practical approach to implementing any strategy successfully.
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Product Description:
Successful corporate strategy must be strong enough to meet the needs of the marketplace, yet flexible enough to quickly adapt when the marketplace changes. This book outlines a framework the reader can use to design and implement a strategy and strengthen the corporation's competitive advantage.
From the Back Cover:
How to Plan and Execute Strategy provides you with 24 practical steps for devising, implementing, and managing market-defining, growth-driving strategies. Encompassing every stage of the strategic process, this tactic-filled handbook tells you what you need to do to:
* Define your businesses * Understand your opportunities and threats * Set feasible goals and objectives * Create the strategies to achieve your objectives * Identify and set priorities * Write your business plan * Communicate the strategy and obtain commitment * Integrate across functions * Monitor results, evaluate, and react
Successful corporate strategy must be strong enough to meet the needs of the marketplace, yet flexible enough to quickly adapt when that marketplace changes. How to Plan and Execute Strategy outlines a field-proven framework you can follow to design and implement such a strategy and strengthen your organization's competitive advantage while ensuring buy-in and implementation by every worker, at every level.
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- PublisherMcGraw-Hill Education / Europe, Middle East & Africa
- Publication date2007
- ISBN 10 0077116224
- ISBN 13 9780077116224
- BindingPaperback
- Number of pages128
- Rating
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How to Plan and Execute Strategy: 24 Steps to Implement Any Corporate Strategy Successfully (UK Edition)
Published by
McGraw-Hill Publishing Co.
(2007)
ISBN 10: 0077116224
ISBN 13: 9780077116224
Used
Paperback
Quantity: 2
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Book Description Paperback. Condition: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Seller Inventory # GOR002887853
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