Principles of Services Marketing

3.71 avg rating
( 7 ratings by Goodreads )
 
9780077107949: Principles of Services Marketing

With a rigorous and comprehensive approach, "Principles of Services Marketing, 4/e" provides readers with the ideal introduction to this key marketing topic. This new edition includes the most up-to-date examples and most relevant theory, and is structured to cover the content that is most essential to those taking any services marketing course.

"synopsis" may belong to another edition of this title.

About the Author:

Adrian Palmer is Professor of Services Marketing at the University of Gloucestershire Business School.

"About this title" may belong to another edition of this title.

Top Search Results from the AbeBooks Marketplace

1.

Adrian Palmer
Published by McGraw-Hill Higher Education (2005)
ISBN 10: 0077107942 ISBN 13: 9780077107949
New Paperback Quantity Available: 11
Seller
AwesomeBooks
(Wallingford, United Kingdom)
Rating
[?]

Book Description McGraw-Hill Higher Education, 2005. Paperback. Book Condition: New. Principles of Services Marketing Brand new item sourced directly from publisher. Packed securely in tight packaging to ensure no damage. Shipped from warehouse on same/next day basis. Bookseller Inventory # 1111-9780077107949

More Information About This Seller | Ask Bookseller a Question

Buy New
20.78
Convert Currency

Add to Basket

Shipping: 3.20
From United Kingdom to U.S.A.
Destination, Rates & Speeds

2.

Professor Adrian Palmer
Published by McGraw Hill Higher Education (2004)
ISBN 10: 0077107942 ISBN 13: 9780077107949
New Paperback Quantity Available: 1
Seller
Irish Booksellers
(Rumford, ME, U.S.A.)
Rating
[?]

Book Description McGraw Hill Higher Education, 2004. Paperback. Book Condition: New. book. Bookseller Inventory # 0077107942

More Information About This Seller | Ask Bookseller a Question

Buy New
48.50
Convert Currency

Add to Basket

Shipping: FREE
Within U.S.A.
Destination, Rates & Speeds

3.

Palmer Adrian
Published by The McGraw-Hill Company
ISBN 10: 0077107942 ISBN 13: 9780077107949
New Quantity Available: 1
Seller
Majestic Books
(London, ,, United Kingdom)
Rating
[?]

Book Description The McGraw-Hill Company. Book Condition: New. pp. 448. Bookseller Inventory # 58139468

More Information About This Seller | Ask Bookseller a Question

Buy New
97.44
Convert Currency

Add to Basket

Shipping: 5.50
From United Kingdom to U.S.A.
Destination, Rates & Speeds