A First Look at Communication Theory - Softcover

Griffin, Em

Softcover

ISBN 10: 0073534307 ISBN 13: 9780073534305

Publisher: McGraw-Hill Education, 2011

Synopsis

The most widely-used textbook for the communication theory course, A First Look at Communication Theory analyzes the major communication theories at a level that is appropriate for both lower- and upper-level courses. The theories represented in the text reflect a mix of foundational and recent scholarship and strike a balance of scientific and interpretive approaches.

About this title

From the Publisher:

4 theories added and 5 theories taken out. The new theories are: Interpersonal Deception Theory, Adaptive Structuration Theory, The Media Equation, and the Standpoint Theory.
A new chapter Chapter 3 "Mapping the Territory" classifies theories according to the 7 traditions of communication theory. These 7 traditions are the
- socio-psychological tradition
- rhetorical tradition
- semiotic tradition
- socio-cultural tradition
- critical tradition
- phenomenological tradition
New! Appendix A Glossary

About the Author:

Em Griffin received his B.A. in political science from the University of Michigan, and his M.A. and Ph.D. in Communication from Northwestern University. He is professor of communication at Wheaton College in Illinois, where he has taught for the past 26 years and has been chosen Teacher of the Year. His research interest centers on the development of close friendships. Dr. Griffin is the author of three applied communication books: The Mind Changers analyzes practical techniques of persuasion; Getting Together offers research-based suggestions for effective group leadership; and Making Friends describes the way that quality interpersonal communication can build close relationships. He also leads workshops on these topics in the Philippines, Singapore, and the United States.

About this edition

• Publisher: McGraw-Hill Education
• Publication date: 2011
• ISBN 10: 0073534307
• ISBN 13: 9780073534305
• Binding: Paperback
• Number of pages: 608