International Marketing W/Student CD and Powerweb

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9780072941647: International Marketing W/Student CD and Powerweb

"International Marketing, 12/e" by Cateora and Graham is by far, the best-selling text in the field of International Marketing. The authors continue to set the standard in this edition, with an increase in coverage of technology's impact on the international market arena, and a more comprehensive website, helping to provide updates to text content in this continually changing field.

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Philip R. Cateora, John L. Graham
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Book Description McGraw-Hill Irwin, Boston, MA, 2005. Hardcover. Book Condition: New. 12th Edition. With CD. In Plastic wrapper. Never opened, never used. Quantity Available: 1. ISBN: 0072941642. ISBN/EAN: 9780072941647. Pictures of this item not already displayed here available upon request. Inventory No: 1560768460. Bookseller Inventory # 1560768460

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