This text is for the Introduction to Communication course, also known as the Hybrid course. In this course, students acquire a foundation of knowledge on the different areas of communication: verbal, nonverbal, interpersonal, small group, public speaking, and more. In this edition, students learn the foundation of communication studies through numerous examples ranging from the campus to the workplace to communities both in the United States and throughout the world; brief readings from the popular press further engage students to relate to communication theories. In addition every chapter contains numerous activities to encourage students to work in groups and learn concepts.
"synopsis" may belong to another edition of this title.
This text teaches students theory through numerous activities drawn from actual experiences and concepts tied to specific situations, covering emotional intelligence and function leadership as well as focusing on subcultures illustrating the concepts and highlighting gender, race and culture. Fifth revised edition.From the Publisher:
Text Packaged with FREE CD-ROM. All new copies of the text will be packaged with a free TestPrep and Communication Concepts Video CD-ROM. TestPrep provides 35 study questions per chapter. The video section of the CD-ROM illustrates small group discussion, interviewing, interpersonal communication, and presentation skills in 6 five-minute scenarios. Video icons throughout the text guide students to CD-ROM.
CD-ROM icon. As students read the text, specially marked icons in the margins guide them to the CD-ROM.
New Chapter. Chapter 8 "Communicating at Work" discusses interviewing and business presentations, which helps students prepare for their work experiences.
A Guide to Researching on the Internet has been added to Chapter 12, "Finding Support Material." This extensive section provides step by step guidance for students researching their speech topics on the web. A section on evaluating the credibility of websites is also included.
Quick Guide to Public Speaking. The inside front cover will feature a 'Quick Guide to Public Speaking." This reference tool will summarize the goals students need to achieve to have a successful speech.
Discussions on cross-cultural and intercultural communication are interwoven throughout the text and in many of the "Consider This" boxes (p. 190 - Western/ Moslem society and family).
"Working Together" boxes provide activities that encourage group learning and discussions of key concepts.
"Another Point of View" boxes provide students with differing opinions that they can discuss.
New Appendix. A new Appendix, titled "Mass Communication and Media Literacy," examines and provides the tools to evaluate the influence of mass media on society.
"On the Web" boxes tie in applicable on-line references to chapter material. This feature, found in every chapter, acquaints students with the diverse resources available on line.
Updated Communication Research - over 150 updates (ex. p. 110 Gender and Language)
Website - A new website will be both a resource for professors and students. The professors' section will have the Instructor's Manual, PowerPoint slides, and web links. The students' section will have Chapter quizzes with 10 questions per chapter, chapter links and ddiscussions tied to "Consider This" boxes, and Study Flashcards.
"About this title" may belong to another edition of this title.
Book Description McGraw-Hill Humanities/Social Sciences/Languages. PAPERBACK. Book Condition: New. 0072563974 Brand NEW Book - Possibly slight shelf-wear. Bookseller Inventory # Z0072563974ZN
Book Description McGraw-Hill Humanities/Social Sciences/Languages, 2003. Paperback. Book Condition: New. book. Bookseller Inventory # 0072563974
Book Description Book Condition: Brand New. Book Condition: Brand New. Bookseller Inventory # 97800725639791.0
Book Description McGraw-Hill Companies, The. Soft cover. Book Condition: New. New, CD, 7th Edition .To be delivered in 3-5 business days via FedEx or UPS. Premium quality books. Bookseller Inventory # 0072563974