How to Do Everything with Podcasting

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9780072263947: How to Do Everything with Podcasting

Reach a targeted and influential audience using the medium that's gone from underground scene to mainstream. How to Do Everything with Podcasting walks you, step by step, through the process of creating, broadcasting, and promoting your own podcast. You'll get tips for targeting your audience, refining your content, integrating various technologies, and profiting from your podcast. You'll also discover how businesses can use podcasting as a fresh, inexpensive way to communicate with customers, investors, and employees.

  • Subscribe to, download, and listen to podcasts
  • Get the right hardware and software
  • Plan, record, edit, and release your own podcast
  • Incorporate music, sweeps, interviews, and other elements
  • Connect with listeners using blogs, live chats, and user-created content
  • Profit from your podcast through advertising, networking, and merchandising
  • Tap into support services for help with production, hosting, bandwidth, and more
  • Create customer-focused or business-to-business podcasts

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About the Author:

Shel Holtz is principal of Holtz Communication + Technology, which helps companies apply online communication capabilities to their strategic communications.

Neville Hobson is a UK-based communicator, blogger, podcaster, and leading early adopter in new-media communication for business. Since January 2005, the authors have produced and presented the twice-weekly "For Immediate Release: The Hobson & Holtz Report" podcast on public relations, business, and technology.

"About this title" may belong to another edition of this title.

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Book Description McGraw-Hill Education - Europe, United States, 2011. Paperback. Book Condition: New. 229 x 185 mm. Language: English . Brand New Book ***** Print on Demand *****.Reach a targeted and influential audience using the medium that s gone from underground scene to mainstream. How to Do Everything with Podcasting walks you, step by step, through the process of creating, broadcasting, and promoting your own podcast. You ll get tips for targeting your audience, refining your content, integrating various technologies, and profiting from your podcast. You ll also discover how businesses can use podcasting as a fresh, inexpensive way to communicate with customers, investors, and employees. Subscribe to, download, and listen to podcasts Get the right hardware and software Plan, record, edit, and release your own podcast Incorporate music, sweeps, interviews, and other elements Connect with listeners using blogs, live chats, and user-created content Profit from your podcast through advertising, networking, and merchandising Tap into support services for help with production, hosting, bandwidth, and more Create customer-focused or business-to-business podcasts. Bookseller Inventory # APC9780072263947

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Book Description McGraw-Hill Osborne Media. Paperback. Book Condition: New. Paperback. 360 pages. Dimensions: 9.0in. x 7.3in. x 0.9in.Reach a targeted and influential audience using the medium thats gone from underground scene to mainstream. How to Do Everything with Podcasting walks you, step by step, through the process of creating, broadcasting, and promoting your own podcast. Youll get tips for targeting your audience, refining your content, integrating various technologies, and profiting from your podcast. Youll also discover how businesses can use podcasting as a fresh, inexpensive way to communicate with customers, investors, and employees. Subscribe to, download, and listen to podcastsGet the right hardware and software Plan, record, edit, and release your own podcast Incorporate music, sweeps, interviews, and other elements Connect with listeners using blogs, live chats, and user-created contentProfit from your podcast through advertising, networking, and merchandisingTap into support services for help with production, hosting, bandwidth, and moreCreate customer-focused or business-to-business podcasts This item ships from multiple locations. Your book may arrive from Roseburg,OR, La Vergne,TN. Paperback. Bookseller Inventory # 9780072263947

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