Google Power: Unleash the Full Potential of Google

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9780072257878: Google Power: Unleash the Full Potential of Google

Learn advanced techniques for maximizing the Google search engine and extract the best content from Google without having to learn complicated code. Go under the hood and learn a wide range of advanced web search techniques through practical examples. This is an ideal resource for students, librarians, journalists, researchers, businesspeople, lawyers, investigators, and anyone interested in conducting an in-depth search.

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From the Back Cover:

Get the most out of your Google searches and find the exact information you need with help from this hands-on guide. Google Power: Unleash the Full Potential of Google takes you under the hood of the ultimate search engine and shows you how to turbo charge your Google searching for maximum results. In the first part of the book, you’ll find out how to access the wide array of power tools that are hidden beneath the surface of Google’s clean, simple interface. Then you’ll get hundreds of proven tips and techniques that will dramatically improve your searching--no matter what you’re looking for.

  • Customize Google for your own power searching needs
  • Master the art of Googling people including ancestors, old friends, doctors--even yourself
  • Find quality, reliable information on medicine and technology
  • Get up-to-the-minute news from thousands of sources at Google News
  • Set up automated tools that search while you sleep
  • Recover content that’s been removed from the web
  • Find and buy exactly what you’re looking for with Froogle
  • Locate travel deals that can save you thousands of dollars
  • Mine business information and competitive intelligence
  • Hack Google via Web APIs
  • Be the first to use cutting-edge technology developed at Google Labs
  • Access Usenet through Google Groups

Chris Sherman is president of Searchwise LLC, a Boulder, Colorado-based Web consulting firm, and editor of SearchDay, a daily newsletter from SearchEngineWatch.com.

About the Author:

McGraw-Hill authors represent the leading experts in their fields and are dedicated to improving the lives, careers, and interests of readers worldwide

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