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Riding the Waves of Innovation: Harness the Power of Global Culture to Drive Creativity and Growth - Hardcover

 
9780071714761: Riding the Waves of Innovation: Harness the Power of Global Culture to Drive Creativity and Growth
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Title: Riding the Waves of Innovation( Harness the Power of Global Culture to Drive Creativity and Growth) <>Binding: Hardcover <>Author: FonsTrompenaars <>Publisher: McGraw-Hill

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From the Back Cover:

Three Pillars of the Highly Innovative Global Organization

Innovation is more than just a buzzword. It's what makes the difference between mere business as usual and decisions that build and sustain business. In Riding the Waves of Innovation, bestselling business experts Fons Trompenaars and Charles Hampden-Turner offer invaluable approaches for optimizing your organization's capacity for innovation within today's global culture. You'll learn how to:

  • Identify and remove common obstacles to innovation
  • Build the most effective teams
  • Use playfulness and humor to jump-start creativity
  • Keep things in check with institutionalized verification
  • Establish a road map for launching new products
  • Ensure your marketing and R&D departments are speaking the same language

Complete with lessons learned from proven organizational innovators like Jack Welch, the Cassini-Huygens space mission team, Michael Dell, and others, Riding the Waves of Innovation empowers you to steer your company through the whirlwind of today's turbulent economy--and the uncertainty of tomorrow.

About the Author:
Fons Trompenaars (Amsterdam, Netherlands) and Charles Hampden-Turner (Cambridge, England) co-authored Riding the Waves of Culture and Mastering the Infinite Game. Trompenaars is managing director of Trompenaars Hampden-Turner (THT) Intercultural Management Group. Hampden-Turner (THT) Intercultural Management Group. Hampden-Turner is a management consultant based at the University of Cambridge's Judge Institute of Management Studies.

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  • PublisherMcGraw-Hill Education
  • Publication date2010
  • ISBN 10 0071714766
  • ISBN 13 9780071714761
  • BindingHardcover
  • Number of pages288
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