401 Killer Marketing Tactics to Maximize Profits, Increase Sales and Stomp Your Competition

4 avg rating
( 6 ratings by GoodReads )
 
9780071441377: 401 Killer Marketing Tactics to Maximize Profits, Increase Sales and Stomp Your Competition

This book contains surefire, down-and-dirty guerilla marketing tactics for any business. No matter how small your budget or cutthroat your competition, you can wage sophisticated marketing and promotional campaigns that get the word out about your business, cement the loyalty of your existing customers, and win more new customers than you can handle. Written by a thirty-year marketing veteran who apprenticed at the knee of Ray Kroc - the man behind the McDonald's empire - "401 Killer Marketing Tactics to Maximize Profits, Increase Sales, and Stomp Your Competition" is a gold mine of tested-in-the-trenches marketing and promotional solutions. With the help of real-world examples from dozens of his clients - including Morton's Steak House, Wendy's, Wolfgang Puck, Ben and Jerry's, Coca-Cola, Hyatt, Haagen-Daaz, Subway, and others - Tom Feltenstein shows you how to: outwit, out-market and out-sell your competition every time; wage champagne marketing and promotional campaigns on a beer budget; develop a solid marketing plan and stick with it; and, motivate and reward your employees for maximum sales results. 'Tip O'Neill once said, 'All politics are local.' The same can be said for 'Neighborhood Marketing'. Tom Feltenstein nails that concept in this new book' - Jon Luther, CEO, Allied Domecq QSR (Dunkin' Donuts, Baskin-Robbins). '"401 Tactics" is another of Tom's must reads for anyone in retail. With Tom's road map, the only thing between you and success is hard work' - Warren N. Hardie, President, Brunswick Bowling and Billiards.

"synopsis" may belong to another edition of this title.

About the Author:

Tom Feltenstein has been featured on "Lou Dobbs Moneyline" and Bloomberg Radio among other radio and TV programs, and his articles have appeared in the Wall Street Journal, USA Today, Entrepreneur, and U.S. News and World Report.

"About this title" may belong to another edition of this title.

Top Search Results from the AbeBooks Marketplace

1.

Feltenstein,Tom
Published by McGraw-Hill
ISBN 10: 0071441379 ISBN 13: 9780071441377
New Quantity Available: 1
Seller
Phatpocket Limited
(Waltham Abbey, HERTS, United Kingdom)
Rating
[?]

Book Description McGraw-Hill. Book Condition: New. New. Book is new and unread but may have minor shelf wear. Bookseller Inventory # Z1-S-026-01416

More Information About This Seller | Ask Bookseller a Question

Buy New
2.79
Convert Currency

Add to Basket

Shipping: 5.99
From United Kingdom to U.S.A.
Destination, Rates & Speeds

2.

Tom Feltenstein
Published by McGraw-Hill (2004)
ISBN 10: 0071441379 ISBN 13: 9780071441377
New Paperback Quantity Available: 1
Seller
Ergodebooks
(RICHMOND, TX, U.S.A.)
Rating
[?]

Book Description McGraw-Hill, 2004. Paperback. Book Condition: New. 1. Bookseller Inventory # DADAX0071441379

More Information About This Seller | Ask Bookseller a Question

Buy New
7.29
Convert Currency

Add to Basket

Shipping: 3.21
Within U.S.A.
Destination, Rates & Speeds
International Edition
International Edition

3.

Feltenstein, Tom
ISBN 10: 0071441379 ISBN 13: 9780071441377
New Paperback Quantity Available: > 20
International Edition
Seller
US_Superfast_Bookstore
(New Castle, DE, U.S.A.)
Rating
[?]

Book Description Paperback. Book Condition: New. This is an International Edition Brand New Paperback Same Title Author and Edition as listed. ISBN and Cover design differs. Similar Contents as U.S Edition. Standard Delivery within 6-14 business days ACROSS THE GLOBE. We can ship to PO Box address in US. International Edition Textbooks may bear a label "Not for sale in the U.S. or Canada" or "For sale in Asia only" or similar restrictions- printed only to discourage students from obtaining an affordable copy. US Court has asserted your right to buy and use International edition. Access code/CD may not provided with these editions. We may ship the books from multiple warehouses across the globe including Asia depending upon the availability of inventory. Printed in English. Customer satisfaction guaranteed. Bookseller Inventory # US9780071441377

More Information About This Seller | Ask Bookseller a Question

Buy New
10.08
Convert Currency

Add to Basket

Shipping: 2.13
Within U.S.A.
Destination, Rates & Speeds
International Edition
International Edition

4.

Feltenstein,Tom
Published by McGraw-Hill
ISBN 10: 0071441379 ISBN 13: 9780071441377
New Softcover Quantity Available: > 20
International Edition
Seller
Sunshine Book Store
(Wilmington, DE, U.S.A.)
Rating
[?]

Book Description McGraw-Hill. Book Condition: New. 0071441379 This is an International Edition. Brand New, Paperback, Delivery within 6-14 business days, Similar Contents as U.S Edition, ISBN and Cover design may differ, printed in Black & White. Choose Expedited shipping for delivery within 3-8 business days. We do not ship to PO Box, APO , FPO Address. In some instances, subjects such as Management, Accounting, Finance may have different end chapter case studies and exercises. International Edition Textbooks may bear a label "Not for sale in the U.S. or Canada" and "Content may different from U.S. Edition" - printed only to discourage U.S. students from obtaining an affordable copy. The U.S. Supreme Court has asserted your right to purchase international editions, and ruled on this issue. Access code/CD is not provided with these editions , unless specified. We may ship the books from multiple warehouses across the globe, including India depending upon the availability of inventory storage. Customer satisfaction guaranteed. Bookseller Inventory # HU9780071441377

More Information About This Seller | Ask Bookseller a Question

Buy New
12.27
Convert Currency

Add to Basket

Shipping: FREE
Within U.S.A.
Destination, Rates & Speeds
International Edition
International Edition

5.

Tom Feltenstein
ISBN 10: 0071441379 ISBN 13: 9780071441377
New Softcover First Edition Quantity Available: > 20
International Edition
Seller
GREAT BOOKS DEAL
(TALLAHASSEE, FL, U.S.A.)
Rating
[?]

Book Description Softcover. Book Condition: New. 1st edition. Brand New; Paperback; Black & White or Color International Edition. ISBN and Cover page may differ but similar contents as US edition. GET IT FAST in 3-5 business days by DHL/FEDEX with tracking number. Books printed in English. No shipping to PO Box/APO/FPO address. In some instances, the international textbooks may have different end chapter case studies and exercises. International Edition Textbooks may bear a label "Not for sale in the U.S. or Canada" and "Content may different from U.S. Edition" - printed only to discourage U.S. students from obtaining an affordable copy. The U.S. Supreme Court has asserted your right to purchase international editions, and ruled on this issue. Access code or CD is not provided with these editions, unless specified. We may ship the books from multiple warehouses across the globe, including India depending upon the availability of inventory storage. Customer satisfaction guaranteed. Bookseller Inventory # INAB1426153

More Information About This Seller | Ask Bookseller a Question

Buy New
12.75
Convert Currency

Add to Basket

Shipping: 3.18
Within U.S.A.
Destination, Rates & Speeds

6.

Feltenstein,Tom
Published by McGraw-Hill (2004)
ISBN 10: 0071441379 ISBN 13: 9780071441377
New Paperback Quantity Available: 1
Seller
Irish Booksellers
(Rumford, ME, U.S.A.)
Rating
[?]

Book Description McGraw-Hill, 2004. Paperback. Book Condition: New. book. Bookseller Inventory # 0071441379

More Information About This Seller | Ask Bookseller a Question

Buy New
18.81
Convert Currency

Add to Basket

Shipping: FREE
Within U.S.A.
Destination, Rates & Speeds
International Edition
International Edition

7.

FELTENSTEIN
ISBN 10: 0071441379 ISBN 13: 9780071441377
New Soft cover Quantity Available: > 20
International Edition
Seller
University Bookstore
(DELHI, DELHI, India)
Rating
[?]

Book Description 2004. Soft cover. Book Condition: New. This book is BRAND NEW Soft cover International edition with black and white printing. ISBN number & cover page may be different but contents identical to the US edition word by word. Book is in English language. Bookseller Inventory # UN-TM-IN-136

More Information About This Seller | Ask Bookseller a Question

Buy New
10.31
Convert Currency

Add to Basket

Shipping: 8.65
From India to U.S.A.
Destination, Rates & Speeds
International Edition
International Edition

8.

FELTENSTEIN
ISBN 10: 0071441379 ISBN 13: 9780071441377
New Quantity Available: 5
International Edition
Seller
firstbookstore
(New Delhi, India)
Rating
[?]

Book Description Book Condition: Brand New. Brand New Paperback International Edition, Perfect Condition. Printed in English. Excellent Quality, Service and customer satisfaction guaranteed!. Bookseller Inventory # AIND-37020

More Information About This Seller | Ask Bookseller a Question

Buy New
19.88
Convert Currency

Add to Basket

Shipping: FREE
From India to U.S.A.
Destination, Rates & Speeds
International Edition
International Edition

9.

FELTENSTEIN
ISBN 10: 0071441379 ISBN 13: 9780071441377
New Softcover Quantity Available: 5
International Edition
Seller
Romtrade Corp.
(STERLING HEIGHTS, MI, U.S.A.)
Rating
[?]

Book Description Book Condition: New. Brand New Paperback International Edition.We Ship to PO BOX Address also. EXPEDITED shipping option also available for faster delivery. Bookseller Inventory # AUSBNEW-37020

More Information About This Seller | Ask Bookseller a Question

Buy New
21.85
Convert Currency

Add to Basket

Shipping: FREE
Within U.S.A.
Destination, Rates & Speeds

10.

Tom Feltenstein
ISBN 10: 0071441379 ISBN 13: 9780071441377
New Quantity Available: 1
Seller
Castle Rock
(Pittsford, NY, U.S.A.)
Rating
[?]

Book Description Book Condition: Brand New. Book Condition: Brand New. Bookseller Inventory # 97800714413771.0

More Information About This Seller | Ask Bookseller a Question

Buy New
19.78
Convert Currency

Add to Basket

Shipping: 3.21
Within U.S.A.
Destination, Rates & Speeds

There are more copies of this book

View all search results for this book