Corporate Strategy (McGraw-Hill Executive MBA Series)

 
9780071372657: Corporate Strategy (McGraw-Hill Executive MBA Series)

Today's businesses have become more adept than ever at employing the essential strategies needed to succeed in the light of intense competitive and financial pressures. The motivation for this has been straightforward: to maximise company performance. Managers and executives from all walks of life are called on to set corporate strategy, balance the needs of business units, allot resources, and evaluate all facets of the business and the organization. In this text the authors share the information needed to stay competitive in today's Internet-speed business world. Recognizing the trend to divestitures and decentralized coroporations, the authors focus on the key strategic issues related to the multi-divisonal organization. They cover the strategic interface between the parent company and it's operating divisions, with emphasis on analytical and financial relationships. Addressing both corporate and divisional perspectives the authors help readers gain a better understanding of the various assumptions that guide corporations and business units in setting goals and objectives. Through real-world examples and case studies, the authors provide several opportunities for the reader to analyse strategic problems. They provide an in-depth analysis of a hypothetical parent company, guiding the best course of action for the corporation and its business units.

"synopsis" may belong to another edition of this title.

From the Back Cover:

A One-Volume, MBA-Level Course on Creating­­and Implementing­­Powerful Corporate and Divisional Strategy

Decision makers in today's evolving corporate environment often must formulate strategy on two different levels. Corporate-level strategies must focus on a firm's overall goals and objectives. At the same time, division-level strategies require targeted decision-making to accomplish more focused, distinct tasks and responsibilities.

Corporate Strategy outlines and explains a working model for addressing the complex issues of corporate as well as divisional strategy. This straight-talking guide encompasses:


-The Strategic Planning Process
-Productivity Improvement
-Valuation of Acquisitions and Divestitures
-Restructuring for Shareholder Value

For all businesses, the strategic planning process begins with executives devising strategies for growth, then managers using those strategies to approach operational issues. Corporate Strategy addresses both factions­­and provides hands-on answers to the strategic issues and dilemmas faced every day by executives and managers in multidivision companies.

Look to The McGraw-Hill Executive MBA Series for straight-talking, technique-filled books, written by front-line executive education professors and modeled after the programs of top business schools. Other titles in the series include:


-Finance & Accounting for Nonfinancial Managers
-Mergers & Acquisitions
-Sales Management

In today's increasingly streamlined corporate environment, relationships between parent corporations and their subordinate divisions have been transformed. The inherent values of product and service diversification­­once considered fundamental strategic requirements­­are being questioned, and in many cases set aside, in favor of more focused, centralized structures.

Corporate Strategy bridges the gap, providing strategic guidance for the fundamentally linked­­yet functionally separate­­corporate and divisional factions. Mirroring the tactics, knowledge, and hands-on instruction found in today's finest business schools and executive education seminars, this insightful book builds a step-by-step model for setting short- and long-term corporate goals and objectives, tackling divisional strategic issues, and subsequently improving both corporate performance and shareholder value. Executives, line and staff managers, consultants, and academics can use its charts, checklists, case studies, exercises, and quizzes to:


-Understand strategic similarities and differences between corporate and divisional levels
-Develop a decision-making approach that involves detecting problems and opportunities­­and implementing effective courses of action
-Restructure a business unit to best support corporate goals and requirements
-Dramatically increase work force productivity to improve both short-term profitability and long-term value
-Employ time-tested, old economy processes to strengthen the financial performance of new economy organizations
-Reorganize and divest to return a company to profitability­­and establish cash flows beyond those needed for ongoing operations

The major, ongoing restructuring of U.S. industry has introduced a reformulated set of strategic requirements, along with new tools for meeting those requirements. Corporate Strategy provides an innovative, rigorous look at today's strategic issues, describes new tools and alternatives available to address those issues, and outlines a distinctly original­­yet fundamentally sound­­approach for strategic success in the competitive corporate arena of today and tomorrow.

About the Author:

John L. Colley, Jr. is the Almand R. Coleman Professor of Business Administration at University of Viriginia's Darden Graduate School of Business. A faculty leader, he teaches several MBA and executive education courses in corporate and divisional strategy and operations planning and control. He serves as chief of operations and systems analysis for Hughes Aircraft Company and is Group Leader of the Research Triangle Institute and has served as a director on numerous boards. He has authored or co-authored pieces for numerous publications, including Case Studies in Service Operations (Duxbury Press), Corporate and Divisional Planning (Reston Publishing), and Operations Planning & Control (Holden-Day). He received his masters from Yale University and his doctorate from University of Southern California. Jacqueline L. Doyle is the General Motors post-doctoral fellow and visiting assistant professor of business administration at Darden, where she earned her Ph.D. in business administration. She teaches MBA and executive education courses in operations and service operations strategy at Darden. A contributor to Case Studies in Service Operations (Duxbury Press), she has taught at The McIntire School of Commerce at the University of Virginia. Robert D. Hardie is project director for the University of Virginia, where he earned his Ph.D. in management. He teaches executive education courses on internet valuations at Darden School of Business, and previously served as manager for business strategy at Trigon BlueCross BlueShield.

"About this title" may belong to another edition of this title.

Top Search Results from the AbeBooks Marketplace

International Edition
International Edition

1.

John L. Colley
ISBN 10: 0071372652 ISBN 13: 9780071372657
New Paperback Quantity Available: 5
International Edition
Seller
PRIORITY BOOKS
(springfield, VA, U.S.A.)
Rating
[?]

Book Description Paperback. Book Condition: New. Softcover Book, Condition: New. 1st Edition. [Please Read Carefully Before Buying], This Is An International Edition. Printed In Black and White. , Book Cover And ISBN No May Be Different From US Edition. Restricted Sales Disclaimer Wordings Not For Sales In USA And Canada May Be Printed On The Cover Of The Book. Standard Shipping 7-14 Business Days. Expedited Shiping 4-8 Business Days. ***WE DO NOT ENTERTAIN BULK ORDERS.*** The Books May Be Ship From Overseas For Inventory Purpose. Bookseller Inventory # 388901

More Information About This Seller | Ask Bookseller a Question

Buy New
£ 15.16
Convert Currency

Add to Basket

Shipping: £ 3.08
Within U.S.A.
Destination, Rates & Speeds
International Edition
International Edition

2.

John L. Colley
ISBN 10: 0071372652 ISBN 13: 9780071372657
New Paperback Quantity Available: 1
International Edition
Seller
Nick Book House
(fresno, CA, U.S.A.)
Rating
[?]

Book Description Paperback. Book Condition: New. New Softcover International Edition, Printed in Black and White, Different ISBN, Same Content As US edition, Book Cover may be Different, in English Language. Bookseller Inventory # 12750

More Information About This Seller | Ask Bookseller a Question

Buy New
£ 15.18
Convert Currency

Add to Basket

Shipping: £ 3.08
Within U.S.A.
Destination, Rates & Speeds

3.

Colley, John L., Doyle, Jacqueline L., H
Published by McGraw-Hill (2001)
ISBN 10: 0071372652 ISBN 13: 9780071372657
New Hardcover Quantity Available: 2
Seller
Murray Media
(North Miami Beach, FL, U.S.A.)
Rating
[?]

Book Description McGraw-Hill, 2001. Hardcover. Book Condition: New. Bookseller Inventory # P110071372652

More Information About This Seller | Ask Bookseller a Question

Buy New
£ 32.94
Convert Currency

Add to Basket

Shipping: £ 2.31
Within U.S.A.
Destination, Rates & Speeds