"synopsis" may belong to another edition of this title.
Tapscott shows the role technology plays in how N-Genners learn, socialize among themselves, and interact with friends and family--often through insightful quotes from the kids themselves. Tapscott demonstrates how many clear truths, for instance that learning is social, have led to false conclusions, such as that computer use, being an individual activity, hampers social learning. And, with his N-Gen helpers, he puts the hype about Net porn in perspective. As one 15-year-old puts it, "I have never 'stumbled' into a site I didn't want to see. Not like on TV where I have occasionally flicked the channel only to 'stumble' into some gruesome murder scene." Yet the author also acknowledges that every new development has its problems and offers commonsense caution, quoting Alan Kay: "We don't have natural defenses against fat, sugar, salt, alcohol, alkaloids--or media. Television should be the last mass-communications medium to be naively designed and put into the world without a surgeon general's warning."
Tapscott, a US internet guru, explores the simple premise that the "net generation" will have a huge impact on the way we work. That's because they are teaching us. "n-genners" are today's two-to 22-year-olds who have grown up digital, and are utterly comfortable with technology. In fact, such is the speed at which kids are outpacing adults, there is now a generation 'lap' rather than 'gap'.
This book helps explain the draw of the computer for children, and how it affects the way they think.
Marketing - March 2000
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