Business, Government, and Society, by Steiner and Steiner, tells the story of how forces in business, government and society shape our world. While current events move rapidly over the surface of the subject matter, the underlying principles and relationships at its core lie undisturbed. This popular textbook is equipped with new chapter opening stories and cases that reflect current concerns in a changing environment. The thorough blend of history and today’s events help students understand the entire context of forces at work in business, government, and society. A new emphasis on management issues and processes allows students to apply the principles they learn to real world situations.
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Opening Vignettes Each chapter begins with a true story that illustrates key concepts. Ex. Ch. 1 Exxon Corp (The significance of interactions between business government and society) ; Ch. 3 The American Tobacco Company (The Power of Commerce to shape society); Ch. 4 McDonald's Corporation (Difficulty of conflict resolution where the philosophies, values and ideologies of critics are irreconcilable with those of corporations).
Case studies - These end of chapter cases are written in depth, by the authors, giving students a broad base of information for discussion. The authors believe that students benefit from longer rather than shorter cases or short incidents. Students also benefit from immediate application of the case study to the text. Cases may be used as a basis for group discussions and additional research.
Web site URLs in the opening profiles and within the chapters provide students a reference to use for learning more about the people and concepts presented.
Completely revised Chapter 6, 'Implementing Corporate Social Programs' presents a thorough discussion of the way social responsibility is taking hold in business. Students learn the basics of such 'hot topics' as corporate philanthrophy, and community economic development plans- items that fill the popular press today.
Three new Case studies 1)Airline Deregulation 2)Columbia/HCA Healthcare Corp. 3)Federal Express and Congress.
Six new chapter opening vignettes - McDonald's, ch. 4; Royal/Dutch Shell, ch. 6; American Honda Motor Company, ch. 8;Monsanto, ch.10;Archer-Daniels Midland Co., ch.11;and British Petroleum, ch.12.
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Book Description McGraw-Hill Medical Publishing, 2011. Paperback. Book Condition: New. Bookseller Inventory # P110071316639