Items related to Research Methods in Psychology

Research Methods in Psychology - Softcover

 
9780071316514: Research Methods in Psychology
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Now in its ninth successful edition, Research Methods in Psychology unites students’ passion for psychology with their interest in answering questions about behavior and mental processes. The text introduces students to an array of methodological tools psychologists use in their research -- from the basics of scientific inquiry, ethical conduct, and controlled observation to correlational, experimental, and applied approaches to research. Throughout, students learn research methods within the context of classic and contemporary studies from diverse areas of psychology.

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From the Publisher:
New web Site! will correspond with text and will include student texts, exercises, and suggestions for research projects and expanded references to useful internet sites!
New! Co-author Jeanne Zechmeister of Loyola University
Multi-method approach - emphasizes the strengths and weaknesses of different research methods and the need to use different methods to answer research questions.
Problem-solving approach - students learn how to solve problems and answer research questions rather than having them learn to apply rigid procedures or doing research.
Integrated approach to statistics- Stats are "in context." Statistical concepts are introduced within the chapter covering that particular research method.
Comprehensive coverage of ethical issues provides students with a foundation for considering the ethical issues associated with particular research techniques
New Appendix! - Appendix A: Data Analysis and Interpretation - provides students with a step-by-step approach to analyzing experiments
New! sample paper and helpful "TIPS" sections for writing APA papers
About the Author:
Eugene B. Zechmeister is a Professor of Psychology at Loyola University of Chicago, a large metropolitan university where he has taught both undergraduate and graduate courses since Professor Zechmeister completed his B.A. in 1966 at the University of New Mexico. He later received both his M.S. (1968) and Ph.D. (1970) from Northwestern University. A specialist in the field of human cognition, Professor Zechmeister authored, with S.E. Nyberg, Human Memory: An Introduction to Research and Theory (Brooks/Cole, 1982), and with J.E. Johnson, Critical Thinking: A functional Approach (Brooks/Cole, 1992). He is a Fellow of both the American Psychological Association (Divisions 1,2, and 3) and the American Psychological Society. In 1994, he was awarded the Loyola University Sujack Award for Teaching Excellence in the College of Arts and Sciences. Professor Zechmeister currently is the Undergraduate Program Director for the Loyola University of Chicago Psychology Department.

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Other Popular Editions of the Same Title

9780078035180: Research Methods In Psychology

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ISBN 10:  007803518X ISBN 13:  9780078035180
Publisher: McGraw-Hill Education, 2011
Hardcover

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