New Venture Creation: Entrepreneurship for the 21st Century is about the actual process of getting a new venture started, growing the venture, successfully harvesting it, and starting again. It continues to be the product of experience and considerable research in the field—rooted in real-world application and refined in the classroom. The design and flow of the book are aimed at creating knowledge, skills, and awareness. In a pragmatic way—through text, case studies and hands-on exercises—students are drawn in to discover critical aspects of entrepreneurship, and what levels of competencies, know-how, experience, attitudes, resources and networks are required to pursue different entrepreneurial opportunities. The Eighth edition includes new cases and exercises, updated Web sites, and new text material to capture the current financial, economic, technological, and globally competitive environment of this first decade of the new century.
"synopsis" may belong to another edition of this title.
New Chapter 5-The Internet-The Entrepreneurs Dream
9 New Text Cases: Roxanne Quimby, Michael Healey, Wayne Postoak (A new Native American Case), Fax International Japan (B case in IM), Gary and George Mueller, Internet Securities,
Quick Lube Franchise Company, Paul J. Tobin, Boston Communications Group,Inc.
3 New Cases in IM: Burt's Bees, Michael Healey, Fax International Japan
New Pedagogy: Bulleted lists to summarize important material; Mind Bender-critical thinking exercises added to end of chapter material
Perforated paperback format containing worksheets, checklists and questionnaires
Retained Cases: Outdoor Scene, Inc; PC Build, Inc.; Fenchel Lampshade, Inc; Michigan Lighting, Inc; Fax International; Douglas Ranalli and Shae Plimley; Hindman & Company; Bridge Capital Investors; Steve Spinelli and the Jiffy Lube Story; Jiffy Lube International
"About this title" may belong to another edition of this title.
Book Description McGraw-Hill, 2008. Paperback. Book Condition: New. Bookseller Inventory # P110071276327
Book Description McGraw-Hill, 2008. Paperback. Book Condition: New. book. Bookseller Inventory # 0071276327
Book Description McGraw-Hill, 2008. Paperback. Book Condition: New. Bookseller Inventory # DADAX0071276327
Book Description McGraw-Hill. PAPERBACK. Book Condition: New. 0071276327 Brand new book. International Edition. Ship from multiple locations. 3-5 business days Express Delivery to USA/UK/Europe/Asia/Worldwide. Tracking number will be provided. Satisfaction guaranteed. Bookseller Inventory # SKU003886