Bernheim and Whinston’s Microeconomics focuses on the core principles of the intermediate microeconomic course: individuals and firms making decisions, competitive markets, and market failures. An accessible text that does not require knowledge of calculus, Microeconomics utilizes examples and integrates topics that will stimulate and motivate students.
Key advantages of Bernheim and Whinston’s approach are:
1) A fresh, up-to-date treatment of modern microeconomic theory.
2) A clear and engaging writing style, along with innovative pedagogy that provides students with more accessible ways to understand and master difficult concepts.
3) Numerous real-world applications that are closely tied to the theoretical material developed in the text.
4) Teaches students to solve a wide range of quantitative problems without requiring calculus.
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Carol Yacht is now an official licensed Peachtree Consultant. She previously taught at Yavapai College in Jerome, AZ but has now "retired" to full-time authorship and Peachtree consulting. She handles all phases of textbook production, except printing, herself. Starting with survey responses from adopters of the first edition, Carol revised the text and IM to fit Peachtree, Release 3.5. After months of "Carol controlled" proofing and problem-checking, she has turned over a CRC manuscript to us for publication.
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