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Chase, Jacobs and Aquilano: Operations Management for Competitive Advantage, 10/e (CJA) provides a current and thorough introduction to the concepts, processes, and methods of managing and controlling operations in manufacturing and service settings. The text provides comprehensive coverage, from high-tech manufacturing to high touch services with a balanced treatment. CJA also thoroughly integrates and discusses current issues such as globalization; supply chain strategy, E-business, and ERP. The concepts are illustrated by using abundant real world examples, articles, illustrations, problems and cases. Technology is integral to the success of this course, as such, CJA also provide students and instructors with an innovative array of leading edge technology learning and teaching tools.
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Synopsis:
This text gives a thorough introduction to the concepts, processes and methods of managing and controlling operations in manufacturing or service settings. It provides comprehensive coverage, from high-tech manufacturing to high touch services, with a balanced treatment. The book also thoroughly integrates and discusses issues such as globalization, supply chain strategy, e-business and ERP. The concepts are illustrated by using real world examples, articles, problems and cases. Technology is integral to the success of this course so the text also provides students and instructors with a range of technology learning and teaching tools.
About the Author:
Richard B. Chase is Director of the Center for Operations Management Research and Education at USC. He is widely published in both books and academic journals and is considered one of the top service "gurus" in the field. He is on the Editorial Advisory Board of the Journal of Operations Management, an Advisor to Production and Operations Management journal, and a Fellow of the Decision Sciences Institute.
"About this title" may belong to another edition of this title.
- PublisherMcGraw-Hill Education
- Publication date2003
- ISBN 10 0071215565
- ISBN 13 9780071215565
- BindingPaperback
- Rating
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