Business and Society: Corporate Strategy, Public Policy, Ethics

 
9780071126205: Business and Society: Corporate Strategy, Public Policy, Ethics

Since winning a national book award in 1966, this classic text has continued to cover both the major research findings of business and societal relations and the thoughts and actions of business practitioners who have struggled both successfully and unsuccessfully with tough human and social problems. This edition features: new ethics case study; new theme of global enterprise running throughout the book; more attention to ecological issues and problems; and coverage of women in business.

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From the Publisher:

Post discusses vital new themes in modern business and management education such as the growth of the Internet. End of chapter material contains a list of websites to enrich course information. Many text references also include related websites.
Managing across business functions: Post presents examples of companies that have successfully managed social issues across business functions in a strategic, stakeholder-oriented manner.
Team learning: Post incorporates team process features into each chapter and includes special team exercises.
Implementation strategies: Post articulates how managers can create strategies that integrate stakeholder interests, respect personal values, support community development while also being economically sound and successful.
Chapter 18: Technology and Business Responsibility examines the complex relationship between science, technology and society.
Chapter 2: Strategic Management of Stakeholder Relations examines the strategic action model that businesses can use in dealing with public issues.
Cases: Each chapter includes real life examples of business behavior and a discussion case appropriate for student assignments. Nine or ten full-length case studies, written to provide rich discussion material, present a variety of opportunities for instructors to connect topics raised in several individual chapters.
Five Forces Model: Not simply a compendium of information and ideas, Post puts forth the view that in a global community traditional buffers against change no longer protect businesses from the forces of : The corporation in society; The social and ethical environment; The global society, The natural environment and Responding to stakeholders
Four new chapters have been added to address emerging topics of importance to managers;
Chapter 12 (Technology as a Social Issue)
Chapter 13 (Managing Technological Challenges)
Chapter 19 (Business and the Media)- This chapter will discuss the developments of the Media in the 21st Century, the role of media and the impact it has on business.
Chapter 20 (Social Issues in a New Century)-This chapter is the most forward looking of all the chapters. Chapter 20 speculates on longer term trends such as immigration and mobility.
One of the many strengths of Business and Society is its cases. Many new end of chapter discussion cases have been added to this edition, while others have been revised.
Chapter 3 Aaron Feuerstein, a socially responsive owner. (moved from chapter 4 in 9th ed.)
Chapter 4 Social auditing (new)
Chapter 5 Viagra (new)
Chapter 6 PPG's corporate ethics (new)
Chapter 9 The AOL-Times Warner merger (new)
Chapter 10 Damming the Yangtze River (updated)
Chapter 11 Common Sense in Arizona (updated)
Chapter 12 Ethical Prin. Of E-Commerce (new)
Chapter 13 Napster (new)
Chapter 14 Shareholders Demand Reform at Archer Daniels Midland (updated)
Chapter 15 Smith and Wesson's Gun Deal (new)
Chapter 17 Smoking in the Workplace (new)
Chapter 18 Coca- Cola faces Charges of Discrimination (new)
Chapter 19 Ford Motor Company and Bridgestone/Firestone (new)
Globalization is integrated throughout the text as needed.

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Book Description McGraw-Hill Education (ISE Editions), 1992. Book Condition: Fair. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In fair condition, suitable as a study copy. Bookseller Inventory # 4772838

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