Long considered one of the best undergraduate methods texts in the field, this book has been praised for the clarity of its writing style, its logical organization and depth of coverage, and the wide variety of examples from different fields of psychology. - A revised structure features fourteen chapters to help students' understanding and instructors' flexibility of assignments. - A new opening chapter introduces students to the analogy of the criminal legal proceedings (investigation, trial, verdict) and the scientific process. - Two new chapters on data analysis focusing on understanding the application of quantitative reasoning.
"synopsis" may belong to another edition of this title.
Long considered one of the best undergraduate methods texts in the field, adopters praise this book for the clarity of its writing style, its logical organization and depth of coverage, and the wide variety of examples from different fields of psychology.From the Publisher:
New web Site! will correspond with text and will include student texts, exercises, and suggestions for research projects and expanded references to useful internet sites!
New! Co-author Jeanne Zechmeister of Loyola University
Multi-method approach - emphasizes the strengths and weaknesses of different research methods and the need to use different methods to answer research questions.
Problem-solving approach - students learn how to solve problems and answer research questions rather than having them learn to apply rigid procedures or doing research.
Integrated approach to statistics- Stats are "in context." Statistical concepts are introduced within the chapter covering that particular research method.
Comprehensive coverage of ethical issues provides students with a foundation for considering the ethical issues associated with particular research techniques
New Appendix! - Appendix A: Data Analysis and Interpretation - provides students with a step-by-step approach to analyzing experiments
New! sample paper and helpful "TIPS" sections for writing APA papers
"About this title" may belong to another edition of this title.
Book Description McGraw-Hill Education (ISE Editions) 01/05/2003, 2003. Book Condition: NEW. - Brand new item sourced directly from publisher. Packed securely in tight packaging to ensure no damage. Shipped from warehouse on same/next day basis. Bookseller Inventory # 1111-9780071113236
Book Description McGraw-Hill Education (ISE Editions); 6Rev Ed edition, Book. Paperback. Book Condition: New. In Stock , Brand New , Usually Dispatched within 1-2 Business Days , Safe Packing : Shrink Wrap + Bubble Wrap for more safety , Shipping Service : Priority ( Expedite ) Shipping : Ships By Courier Company Like DHL , TNT , FedEx , . Free Tracking Number for Priority ( Expedite ) Shipping Service , Please Note : Courier Company does not generally deliver to PO Boxes or APO addresses , Standard Shipping Services : Ships By airmail , Excellent Customer Services , Customer Satisfaction Guaranteed , Ships from UK Warehouse or Maybe from Our Overseas Warehouse ( UAE Warehouse or Iran Warehouse ) , without any changes in Shipping Rates. Bookseller Inventory # 0071113231--84