Strategic Management of Technological Innovation

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9780071111959: Strategic Management of Technological Innovation

"Strategic Management of Technology and Innovation", 1e, by Melissa Schilling is the first truly comprehensive, rigorous and yet accessible text for the Technology Management course. Unlike existing books for this course, Schilling's approach synthesizes the major research in the field, furnishing students with the requisite knowledge needed to enhance case discussion and analysis.

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About the Author:

One of CWL HIll's studens at UW

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Melissa Schilling
Published by McGraw-Hill Education (ISE Editions), Book
ISBN 10: 0071111956 ISBN 13: 9780071111959
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