"Seeing is Believing: An Introduction to Visual Communication" uses semiotic theory, psychoanalytic theory and other theories to deal with various aspects of visual communication in an accessible, interesting and entertaining book. It has many new images that reflect the topics discussed in the book and a number of discussion of relevant topics such as postmodernism, tattoos, facial expression, neuromarketing, advertising and persuasion, cultural codes, typographic theory, photograph and landscape, photography and narcissism, digital photography and oil painting, dreams and a rewritten chapter on computers that deals with videogames and social media among other things. The author has also included a number of new drawings he made.
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Book Description McGraw-Hill Education / Asia, 2011. Paperback. Book Condition: New. Seeing Is Believing (Asia Higher Education Humanities and Social Sciences Communication) Brand new item sourced directly from publisher. Packed securely in tight packaging to ensure no damage. Shipped from warehouse on same/next day basis. Bookseller Inventory # 1111-9780071086080
Book Description The McGraw-Hill Company. Book Condition: New. pp. 288. Bookseller Inventory # 5299991
Book Description McGraw-Hill Education. Soft cover. Book Condition: New. International Edition. New, International Edition, 4th Edition . Premium quality books. Ship via FedEx, UPS, DHL. Delivery time is 3-5 biz days. Bookseller Inventory # 0071086080
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Book Description McGraw-Hill Higher Education. Paperback. Book Condition: Brand New. In Stock. Bookseller Inventory # __0071086080
Book Description MC GRAW HILL EDUCATION (UK), 2017. Book Condition: Nuevo. Seeing Is Believing editado por Mc graw hill education (uk). Bookseller Inventory # 3329981612