Items related to Managing Across Borders: The Transnational Solution
Based on a 5 years study gives the results of management structures, functions, and perspectives for 9 corporations operating in a global environment
"synopsis" may belong to another edition of this title.
Review:
“Highly readable...Valuable lessons for companies in a wide range of industries and sizes" -- The Financial Times
From the Publisher:
This landmark book is considered a classic in the field of international management.
Principles are timeless. Sales prove that the text really stands the test of time.
An invaluable and enduring resource for any current or aspiring global organization, this book shows how to understand and apply the unique strategic imperatives of globalization.
Paperback edition makes it now available at a lower price point.
2nd Edition includes fresh and relevant examples, from leading companies such as Matsushita Electric Company (Panasonic and National), Kao, ITT, and Proctor & Gamble.
● Illustrates the obstacles and opportunities involved in actually building and running an effective transnational organization.
Includes an application workbook that enables readers to translate the book s ideas into real-world action plans for their companies.
Principles are timeless. Sales prove that the text really stands the test of time.
An invaluable and enduring resource for any current or aspiring global organization, this book shows how to understand and apply the unique strategic imperatives of globalization.
Paperback edition makes it now available at a lower price point.
2nd Edition includes fresh and relevant examples, from leading companies such as Matsushita Electric Company (Panasonic and National), Kao, ITT, and Proctor & Gamble.
● Illustrates the obstacles and opportunities involved in actually building and running an effective transnational organization.
Includes an application workbook that enables readers to translate the book s ideas into real-world action plans for their companies.
"About this title" may belong to another edition of this title.
- PublisherHarvard Business School Pr
- Publication date1989
- ISBN 10 0071032088
- ISBN 13 9780071032087
- BindingHardcover
- Rating
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