This guide to winning back former customers shows how to reach people whose buying activity has tapered off or stopped, and convert them into the company's best customers. Each chapter contains practical tips, case studies, dos and don'ts, and an action plan that readers can apply themselves.
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Book Description Mcgraw-Hill, 1996. Paperback. Book Condition: New. Bookseller Inventory # DADAX0070680485
Book Description Mcgraw-Hill, 1996. Paperback. Book Condition: New. New item. Bookseller Inventory # QX-003-58-3506003
Book Description Book Condition: Brand New. Book Condition: Brand New. Bookseller Inventory # 97800706804871.0