This revised version of the book has the latest and current discussion in the discipline of strategic management in a student friendly manner. The below features make this book a distinguished text. With many features, this edition continues the tradition of being a text ideal for self- study and comprehensively meets the requirements of graduate and post-graduate students of management and allied disciplines. Key features: the extensive revision is aimed at making the book shift its focus from "business policy issues" to"strategic management issues" as per the needs of the time. The salient features of this edition are as follows: a total of 4 industry profiles from india among the cases-food processing industry, retailing industry, mobile telecom industry, oil and gas industry wide coverage of different types organizations-private family owned, professionally managed, public sector, ngos, co-operatives etc. Emphasis on strategic management in the context of globalization-including an extensive section on internationalization strategies emphasis on strategic management in the context of information technology-including an extensive section on digitalization discussion of latest theories of strategic management-resource-based view, dynamic cabilities, business odeling, business intelligence systems etc. About the author: azhar kazmi professor of business administration at aligarh muslim university. A mechanical engineering graduate of birla institute of technology and science, pilani, he obtained his mba from ra podar institute of management, university of rajasthan, jaipur, and ph d in management from kurukshetra university. He has a diploma in training and development and another in distance education. He has been teaching mba students for over two decades and has authored
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