Now or Never: How Companies Must Change Today to Win the Battle for Internet Customers

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9780066620121: Now or Never: How Companies Must Change Today to Win the Battle for Internet Customers

Describes ten kinds of consumer segments and offers businesses suggestions for making electronic commerce attractive to shoppers.

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Modahl, Mary
Published by HarperBusiness (2000)
ISBN 10: 0066620120 ISBN 13: 9780066620121
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Mary Modahl
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Modahl, Mary
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Modahl, Mary
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Modahl, Mary
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