NINJA INNOVATION: The Ten Killer Strategies of the World's Most Successful Businesses

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“Gary Shapiro’s ‘ninja’ approach to business success is exactly what the American spirit is all about-impatient, bold, and agile. It’s what propels the most innovative companies, keeping us around for the long haul, as we continue to transform and make meaningful progress in the world.” (URSULA BURNS, Chairman and CEO of Xerox Corporation)

Ninja Innovation is a must read for anyone who wants to understand the secrets to successful entrepreneurship in a world of rapid innovation. Pandora is popular because we are agile, and have always remained intensely focused on what’s best for listeners, and artists.” (TIM WESTERGREN, Co-Founder of Pandora radio)

“With Ninja Innovation, Gary Shapiro has boiled down the mystery of business success to its foundational precepts: Risk, passion, failure, and, above all, innovation. Having spent 30 years at the Consumer Electronics Association, Gary knows what it takes to create a successful business and change the world.” (NOEL LEE, Founder and CEO, Monster Cable Products, Inc.)

“Top-notch. ... Shapiro argues that companies should demonstrate the same agility, laser-like focus, and strength as ninjas.” (Publishers Weekly)

About the Author:

Gary Shapiro is president and CEO of the Consumer Technology Association (CTA)™ the U.S. trade association representing more than 2,200 consumer technology companies and which owns and produces CES®  – The Global Stage for Innovation. As head of CTA for more than three decades, he has effectively ushered the consumer technology industry through major periods of technological upheaval and transformation.

Shapiro is the New York Times best-selling author of Ninja Innovation: The Ten Killer Strategies of the World’s Most Successful Businesses (Harper Collins, 2013) and The Comeback: How Innovation will Restore the American Dream (Beaufort, 2011). Through these books and through television appearances, and as a columnist whose more than 1,000 opinion pieces have appeared in publications such as The Wall Street Journal, The New York Times and The Washington Post, Shapiro has helped direct policymakers and business leaders on the importance of innovation in the U.S. economy.

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9780062242327: Ninja Innovation: The Killer Strategies of Successful Businesses

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ISBN 10: 0062242326 ISBN 13: 9780062242327
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9789866316937: Ninja Innovation The Ten Killer Strategies of the World's Most Successful Businesses

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