Profits Aren't Everything, They're the Only Thing: No-Nonsense Rules from the Ultimate Contrarian and Small Business Guru

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9780061832857: Profits Aren't Everything, They're the Only Thing: No-Nonsense Rules from the Ultimate Contrarian and Small Business Guru
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Now more than ever, business owners need a reality check. As we see the economy flattening and businesses struggling to stay afloat, "Profits aren't Everything, They're the only Thing" is a wakeup call to get your business fundamentals in order. George Cloutier reveals 13 no-nonsense, tough-love maxims that small businesspeople may not want to hear at first, but will thank him for in the end. Among his controversial (yet proven!) ideas: forget teamwork; micromanage like crazy; pay raises are over; fear is the best motivator; and, if your business fails during a recession, it's your fault. His contrarian message, regular media appearances, thriving business, and growing speaking and consulting platform should help the book sell strong out the gate. And despite his in-your-face message, Cloutier is a charming figure who's earned the right to give such candid advice through years of hard work and tremendous success with his own small business.

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Review:

“George Cloutier’s new book is based on his experience with thousands of small businesses in hundreds of industries. It is a candid, “tell it as it really is,” hard-hitting book... A must read for all small and midsized business owners.” (Tom Cochran, CEO and executive director, The United States Conference of Mayors)

“This slim but forceful debut by turnaround management expert Cloutier serves as a wakeup call for small business owners who have been hit hard by the recession... Cloutier’s book is loaded with valuable advice on how to get back on track and stay in the black in any economic environment.” (Publishers Weekly)

“Packed with client examples and a no-nonsense attitude. Many of his regulations will amaze, shock, and awe small-business owners... Harsh ways to work? Yes, yet all his principles are founded on a success that’s hard to argue with.” (Booklist)

From the Back Cover:

When small- and medium-sized business owners first hear George Cloutier's rules, they often think he's a madman. His controversial rules for doing business—rules that aren't taught at Harvard Business School—include:

The best family business has one member.
Weekends are for working, not playing golf or coaching.
Never pay your vendors on time.
Wear your control freak badge with pride.
Quit denial: if your business is failing during a recession, it's your fault.

As the founder and CEO of American Management Services, Cloutier has emerged as "the leading advocate for small business" (Reuters), having spent over thirty years guiding business owners through the tough choices that line the road to profitability. He and his company have worked with more than six thousand companies, averting certain ruin for some and generating seemingly impossible growth and profitability for others.

Cloutier graduated from Harvard College and Harvard Business School, but the lessons in this book aren't from there. Unlike his classmates, most of whom headed straight to Wall Street, Cloutier has been on the docks at 2 a.m. counting heads of lettuce for food distributors to make sure nothing would disappear without a waybill. He's spent long, overnight hours in truck stops, making sure sticky fingers stayed out of the tills. Cloutier and his colleagues at American Management Services become personal pitt bulls to the CEOs who hire them, doing whatever it takes to bring their clients' businesses back into long-term profitability.

Profits Aren't Everything, They're the Only Thing is the long- overdue wake-up call for 23 million small- and midsize business owners across America. This book serves up the hard-boiled, unadulterated truth to aspiring and established entrepreneurs, without apologies. His no-nonsense advice may be hard to hear at times, but it works.

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9780061856310: Profits Aren't Everything, They're the Only Thing: No-Nonsense Rules from the Ultimate Contrarian and Small Business Guru

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ISBN 10:  0061856312 ISBN 13:  9780061856310
Publisher: HarperBusiness, 2010
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