Jeff Jarvis What Would Google Do?

ISBN 13: 9780061719912

What Would Google Do?

3.8 avg rating
( 6,566 ratings by Goodreads )
 
9780061719912: What Would Google Do?

A bold and vital book that asks and answers the most urgent question of today: What Would Google Do? In a book that's one part prophecy, one part thought experiment, one part manifesto, and one part survival manual, internet impresario and blogging pioneer Jeff Jarvis reverse-engineers Google--the fastest-growing company in history--to discover forty clear and straightforward rules to manage and live by. At the same time, he illuminates the new worldview of the internet generation: how it challenges and destroys, but also opens up vast new opportunities. His findings are counterintuitive, imaginative, practical, and above all visionary, giving readers a glimpse of how everyone and everything--from corporations to governments, nations to individuals--must evolve in the Google era. Along the way, he looks under the hood of a car designed by its drivers, ponders a worldwide university where the students design their curriculum, envisions an airline fueled by a social network, imagines the open-source restaurant, and examines a series of industries and institutions that will soon benefit from this book's central question. The result is an astonishing, mind-opening book that, in the end, is not about Google. It's about you.

"synopsis" may belong to another edition of this title.

Review:

"Most of Jarvis's points-about customer influence, user-driven innovation, the death of middlemen-are by now axiomatic. And yet he manages to make the revolution feel newly revolutionary. . . . the book exudes credibility." -- Inc.

"Blogger/columnist Jeff Jarvis's treatise on how-and why-companies should think and act like Google brings to mind several trite words from the world of literary criticism: eye-opening, thought-provoking and enlightening." -- USA Today

"Blogger/columnist Jeff Jarvis's treatise on how--and why--companies should think and act like Google brings to mind several trite words from the world of literary criticism: eye-opening, thought-provoking and enlightening."--USA Today

"[Jarvis's] bold thinking and prodigious faith results in a rollicking sermon on reinvention and reinvigoration."--Miami Herald

"[Jarvis's] observations are worth reading....We're never going to unplug the Internet, so read this book with the long view in mind. Mr. Jarvis's rules don't all apply to you, but they're all true enough for someone"--Wall Street Journal

"Most of Jarvis's points--about customer influence, user-driven innovation, the death of middlemen--are by now axiomatic. And yet he manages to make the revolution feel newly revolutionary. . . . the book exudes credibility."--Inc.

"For those who haven't thought much about how radically, rapidly and irreversibly the Internet has empowered us and changed our culture, "What Would Google Do?" by Jeff Jarvis will be revelatory. It is a stimulating exercise in thinking really, really big. "--San Jose Mercury News

"Jeff Jarvis's What Would Google Do? is a divining rod for anyone looking for ways to hit real paydirt in the new territory of Web 2.0 marketing. Jarvis has a sharp eye for what is relevant, real, and actionable. Isn't that what we all need today?"--Marc Benioff, Chairman and CEO, salesforce.com

"What Would Google Do? is an exceptional book that captures the massive changes the internet is effecting in our culture, in marketing, and in advertising."--Craig Newmark, Founder of craigslist

"[Jarvis] is an intelligent observer of technology and the media and has intellectual scruples.... [T]here are lessons to be learnt from Google and its single-minded determination to change how business is done."--Financial Times

"Jarvis, proprietor of the influential media blog BuzzMachine, gleans maxims from Google's successful strategies that occasionally sound like doublespeak (Free is a business model! Abundance is the new scarcity! Correcting yourself enhances credibility!). But they boil down to practical suggestions."--Time magazine

"Jeff Jarvis has written an indispensable guide to the business logic of the networked era, because he sees the opportunities in giving the people control, and understands the risks in letting your competitors get there first."--Clay Shirky, Author of Here Comes Everybody

Google is not just a company, it is an entirely new way of thinking about understanding who we are and what we want. Jarvis has done something really important: extend that approach to business and culture, revealing just how revolutionary it is. --Chris Anderson, Author of The Long TailChris Anderson, author of The Long Tail"

What Would Google Do? is an exceptional book that captures the massive changes the internet is effecting in our culture, in marketing, and in advertising. --Craig Newmark, Founder of craigslist"

Jeff Jarvis has written an indispensable guide to the business logic of the networked era, because he sees the opportunities in giving the people control, and understands the risks in letting your competitors get there first. --Clay Shirky, Author of Here Comes Everybody"

Jeff Jarvis s What Would Google Do? is a divining rod for anyone looking for ways to hit real paydirt in the new territory of Web 2.0 marketing. Jarvis has a sharp eye for what is relevant, real, and actionable. Isn t that what we all need today? --Marc Benioff, Chairman and CEO, salesforce.com"

Most of Jarvis s points about customer influence, user-driven innovation, the death of middlemen are by now axiomatic. And yet he manages to make the revolution feel newly revolutionary. . . . the book exudes credibility. --Inc."

[Jarvis s] bold thinking and prodigious faith results in a rollicking sermon on reinvention and reinvigoration. --Miami Herald"

[Jarvis] is an intelligent observer of technology and the media and has intellectual scruples.... [T]here are lessons to be learnt from Google and its single-minded determination to change how business is done. --Financial Times"

Jarvis, proprietor of the influential media blog BuzzMachine, gleans maxims from Google s successful strategies that occasionally sound like doublespeak (Free is a business model! Abundance is the new scarcity! Correcting yourself enhances credibility!). But they boil down to practical suggestions. --Time magazine"

Blogger/columnist Jeff Jarvis s treatise on how and why companies should think and act like Google brings to mind several trite words from the world of literary criticism: eye-opening, thought-provoking and enlightening. --USA Today"

[Jarvis s] observations are worth reading....We re never going to unplug the Internet, so read this book with the long view in mind. Mr. Jarvis s rules don t all apply to you, but they re all true enough for someone --Wall Street Journal"

For those who haven t thought much about how radically, rapidly and irreversibly the Internet has empowered us and changed our culture, What Would Google Do? by Jeff Jarvis will be revelatory. It is a stimulating exercise in thinking really, really big. --San Jose Mercury News"

"Google is not just a company, it is an entirely new way of thinking about understanding who we are and what we want. Jarvis has done something really important: extend that approach to business and culture, revealing just how revolutionary it is."--Chris Anderson, Author of The Long Tail Chris Anderson, author of The Long Tail

About the Author:

Jeff Jarvis is the proprietor of one of the web's most popular and respected blogs about media, Buzzmachine.com. He heads the Tow-Knight Center for Entrepreneurial Journalism at the City University of New York. He was named one of a hundred worldwide media leaders by the World Economic Forum at Davos in 2007-11 and was the creator and founding editor of Entertainment Weekly magazine. He is the author of the forthcoming book Public Parts: How Sharing in the Digital Age Improves the Way We Work and Live.

"About this title" may belong to another edition of this title.

Top Search Results from the AbeBooks Marketplace

1.

Jarvis, Jeff
ISBN 10: 0061719919 ISBN 13: 9780061719912
New Paperback Quantity Available: 5
Seller
Big River Books
(Powder Springs, GA, U.S.A.)
Rating
[?]

Book Description Paperback. Book Condition: New. Brand New! We ship daily Monday - Friday!. Bookseller Inventory # 1EYDQW0002IS

More Information About This Seller | Ask Bookseller a Question

Buy New
0.77
Convert Currency

Add to Basket

Shipping: 2.69
Within U.S.A.
Destination, Rates & Speeds

2.

Jarvis, Jeff
Published by Harper Collins 2009-03-01 (2009)
ISBN 10: 0061719919 ISBN 13: 9780061719912
New Softcover Quantity Available: 1
Seller
BookOutlet
(Thorold, ON, Canada)
Rating
[?]

Book Description Harper Collins 2009-03-01, 2009. Softcover. Book Condition: New. Softcover. Publisher overstock, may contain remainder mark on edge. Bookseller Inventory # 9780061719912B

More Information About This Seller | Ask Bookseller a Question

Buy New
4.75
Convert Currency

Add to Basket

Shipping: 4.62
From Canada to U.S.A.
Destination, Rates & Speeds

3.

Jarvis, Jeff
Published by Harper Collins Publishers
ISBN 10: 0061719919 ISBN 13: 9780061719912
New Quantity Available: > 20
Seller
INDOO
(Avenel, NJ, U.S.A.)
Rating
[?]

Book Description Harper Collins Publishers. Book Condition: New. Brand New. Bookseller Inventory # 0061719919

More Information About This Seller | Ask Bookseller a Question

Buy New
11.85
Convert Currency

Add to Basket

Shipping: 2.70
Within U.S.A.
Destination, Rates & Speeds

4.

Jarvis, Jeff
ISBN 10: 0061719919 ISBN 13: 9780061719912
New Quantity Available: > 20
Seller
Paperbackshop-US
(Wood Dale, IL, U.S.A.)
Rating
[?]

Book Description 2009. PAP. Book Condition: New. New Book. Shipped from US within 10 to 14 business days. Established seller since 2000. Bookseller Inventory # VC-9780061719912

More Information About This Seller | Ask Bookseller a Question

Buy New
11.77
Convert Currency

Add to Basket

Shipping: 3.07
Within U.S.A.
Destination, Rates & Speeds

5.

Jeff Jarvis
ISBN 10: 0061719919 ISBN 13: 9780061719912
New Quantity Available: 1
Seller
Castle Rock
(Pittsford, NY, U.S.A.)
Rating
[?]

Book Description Book Condition: Brand New. Book Condition: Brand New. Bookseller Inventory # 97800617199121.0

More Information About This Seller | Ask Bookseller a Question

Buy New
12.39
Convert Currency

Add to Basket

Shipping: 3.07
Within U.S.A.
Destination, Rates & Speeds

6.

Jeff Jarvis
Published by HarperLuxe (2009)
ISBN 10: 0061719919 ISBN 13: 9780061719912
New Paperback Quantity Available: 1
Seller
Irish Booksellers
(Rumford, ME, U.S.A.)
Rating
[?]

Book Description HarperLuxe, 2009. Paperback. Book Condition: New. book. Bookseller Inventory # 0061719919

More Information About This Seller | Ask Bookseller a Question

Buy New
16.11
Convert Currency

Add to Basket

Shipping: FREE
Within U.S.A.
Destination, Rates & Speeds

7.

Jeff Jarvis
Published by HarperLuxe
ISBN 10: 0061719919 ISBN 13: 9780061719912
New Paperback / softback Quantity Available: 2
Seller
THE SAINT BOOKSTORE
(Southport, United Kingdom)
Rating
[?]

Book Description HarperLuxe. Paperback / softback. Book Condition: new. BRAND NEW, What Would Google Do? (large type edition), Jeff Jarvis, A bold and vital book that asks and answers the most urgent question of today: What Would Google Do? In a book that's one part prophecy, one part thought experiment, one part manifesto, and one part survival manual, internet impresario and blogging pioneer Jeff Jarvis reverse-engineers Google--the fastest-growing company in history--to discover forty clear and straightforward rules to manage and live by. At the same time, he illuminates the new worldview of the internet generation: how it challenges and destroys, but also opens up vast new opportunities. His findings are counterintuitive, imaginative, practical, and above all visionary, giving readers a glimpse of how everyone and everything--from corporations to governments, nations to individuals--must evolve in the Google era. Along the way, he looks under the hood of a car designed by its drivers, ponders a worldwide university where the students design their curriculum, envisions an airline fueled by a social network, imagines the open-source restaurant, and examines a series of industries and institutions that will soon benefit from this book's central question. The result is an astonishing, mind-opening book that, in the end, is not about Google. It's about you. Bookseller Inventory # B9780061719912

More Information About This Seller | Ask Bookseller a Question

Buy New
14.56
Convert Currency

Add to Basket

Shipping: 5.94
From United Kingdom to U.S.A.
Destination, Rates & Speeds

8.

Jarvis, Jeff
Published by Harperluxe
ISBN 10: 0061719919 ISBN 13: 9780061719912
New Quantity Available: 1
Seller
Blackwell's
(Oxford, OX, United Kingdom)
Rating
[?]

Book Description Harperluxe. Book Condition: New. Bookseller Inventory # 9780061719912

More Information About This Seller | Ask Bookseller a Question

Buy New
17.67
Convert Currency

Add to Basket

Shipping: 4.50
From United Kingdom to U.S.A.
Destination, Rates & Speeds

9.

Jeff Jarvis
Published by HarperLuxe (2009)
ISBN 10: 0061719919 ISBN 13: 9780061719912
New Softcover Quantity Available: 1
Seller
Rating
[?]

Book Description HarperLuxe, 2009. Book Condition: New. Bookseller Inventory # TH9780061719912

More Information About This Seller | Ask Bookseller a Question

Buy New
19.63
Convert Currency

Add to Basket

Shipping: 3.89
From Germany to U.S.A.
Destination, Rates & Speeds

10.

Jarvis, Jeff
Published by Harperluxe (2009)
ISBN 10: 0061719919 ISBN 13: 9780061719912
New Paperback Quantity Available: 2
Seller
Revaluation Books
(Exeter, United Kingdom)
Rating
[?]

Book Description Harperluxe, 2009. Paperback. Book Condition: Brand New. lgr edition. 433 pages. 9.00x6.00x1.25 inches. In Stock. Bookseller Inventory # z-0061719919

More Information About This Seller | Ask Bookseller a Question

Buy New
24.15
Convert Currency

Add to Basket

Shipping: 6
From United Kingdom to U.S.A.
Destination, Rates & Speeds

There are more copies of this book

View all search results for this book