Items related to Selling the Dream: Sales as Evangelism

Selling the Dream: Sales as Evangelism - Softcover

 
9780060922122: Selling the Dream: Sales as Evangelism
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The bestselling author of "The Macintosh Way" reveals his phenomenally successful evangelical business approach to selling, marketing, and managing.

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Review:
"Clearly expresses what it took us years of mistakes to learn. I would have paid many times the cover price to read it ten years ago."--Steve Jobs, president, NeXT Computer
About the Author:

Guy Kawasaki, author of The Macintosh Way, is the former director of software product management at Apple Computer, Inc. He later started a Macintosh software company and is currently a marketing consultant and columnist for MacUser Magazine. He has a BA from Stanford University and an MBA from the University of California at Los Angeles.

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  • PublisherHarper Business
  • Publication date1992
  • ISBN 10 0060922125
  • ISBN 13 9780060922122
  • BindingPaperback
  • Number of pages224
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Other Popular Editions of the Same Title

9780887306006: Selling the Dream

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ISBN 10:  0887306004 ISBN 13:  9780887306006
Publisher: Harper Business, 2011
Softcover

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    Harper..., 1991
    Hardcover

  • 9780062313089: Selling the Dream

    Softcover

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