Business Plans That Win: Lessons from the M.I.T.Enterprise Forum (Perennial library)

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9780060913915: Business Plans That Win: Lessons from the M.I.T.Enterprise Forum (Perennial library)

This important book shows how even an inexperienced entrepreneur can write a solid business plan that will win investors' notice and financial help.
"I am recommending it to my students and others interested in getting started in business."--Howard H. Stevenson, professor of business administration, Harvard Business School

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About the Author:

David E. Gumpert has become a nationally recognized writer and authority on the intersection of food, health, and business by virtue of his widely acclaimed book The Raw Milk Revolution: Behind America's Emerging Battle Over Food Rights, as well as his provocative and popular blog, The Complete Patient (www.thecompletepatient.com), and his many articles about food rights on Grist.org and The Huffington Post. He gained behind-the-scenes access to the key participants and vast government documentation necessary to write Life, Liberty, and the Pursuit of Food Rights. A former reporter with The Wall Street Journal and editor at Inc. and Harvard Business Review, Gumpert has brought his considerable investigative and journalistic experience and business expertise (author or coauthor of seven books about small business and entrepreneurship) to bear in articulating the corporate, legal, and political forces driving Life, Liberty, and the Pursuit of Food Rights.

Synopsis:

Shows how even inexperienced entrepreneurs can write a solid business plan that will win investors' notice and financial help.

"About this title" may belong to another edition of this title.

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