Marta Serrats Point of Purchase

ISBN 13: 9780060893514

Point of Purchase

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9780060893514: Point of Purchase

Imaginative and inspirational, Point of Purchase is an essential resource for creating striking and innovative exhibition and store displays.

This book showcases a variety successful point of purchase displays that look great, use retail space efficiently, and drive sales. It presents a wide range of formats, dimensions, styles, and a whole visual language that is used to entice the customer into the purchase. Colors, textures, lighting, and graphic arts fuse to create expressive, captivating, and functional systems, capable of capturing the attention of potential buyers. With full-color photographs throughout, Point of Purchase is a must for anyone involved in retail, interior, and exhibition, stand, and event design.

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About the Author:

Marta Serrats is a design editor for Loft Publications, and an expert in architecture and store displays. She is the author of such highly acclaimed titles as New Shops and Boutiques, Capturing Space, Point of Purchase, and Unique Packaging.

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Serrats, Marta
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Book Description HarperCollins Publishers Inc, United States, 2006. Hardback. Book Condition: New. Language: English . Brand New Book. Imaginative and inspirational, Point of Purchase is an essential resource for creating striking and innovative exhibition and store displays. This book showcases a variety successful point of purchase displays that look great, use retail space efficiently, and drive sales. It presents a wide range of formats, dimensions, styles, and a whole visual language that is used to entice the customer into the purchase. Colors, textures, lighting, and graphic arts fuse to create expressive, captivating, and functional systems, capable of capturing the attention of potential buyers. With full-color photographs throughout, Point of Purchase is a must for anyone involved in retail, interior, and exhibition, stand, and event design. Bookseller Inventory # LIO9780060893514

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Marta Serrats
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Book Description HarperCollins Publishers Inc, United States, 2006. Hardback. Book Condition: New. Language: English . Brand New Book. Imaginative and inspirational, Point of Purchase is an essential resource for creating striking and innovative exhibition and store displays. This book showcases a variety successful point of purchase displays that look great, use retail space efficiently, and drive sales. It presents a wide range of formats, dimensions, styles, and a whole visual language that is used to entice the customer into the purchase. Colors, textures, lighting, and graphic arts fuse to create expressive, captivating, and functional systems, capable of capturing the attention of potential buyers. With full-color photographs throughout, Point of Purchase is a must for anyone involved in retail, interior, and exhibition, stand, and event design. Bookseller Inventory # LIO9780060893514

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Book Description HarperCollins Publishers Inc, United States, 2006. Hardback. Book Condition: New. Language: English . This book usually ship within 10-15 business days and we will endeavor to dispatch orders quicker than this where possible. Brand New Book. Imaginative and inspirational, Point of Purchase is an essential resource for creating striking and innovative exhibition and store displays. This book showcases a variety successful point of purchase displays that look great, use retail space efficiently, and drive sales. It presents a wide range of formats, dimensions, styles, and a whole visual language that is used to entice the customer into the purchase. Colors, textures, lighting, and graphic arts fuse to create expressive, captivating, and functional systems, capable of capturing the attention of potential buyers. With full-color photographs throughout, Point of Purchase is a must for anyone involved in retail, interior, and exhibition, stand, and event design. Bookseller Inventory # BTE9780060893514

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