Meet the innovators and upstarts who are inventing the future of business. Their unconventional ideas and groundbreaking strategies can become your business plan for the twenty-first century a better way to lead, compete, and succeed. Business as usual is a bust. In industry after indus-try, the old guard is cutting back and losing ground. Meanwhile, organizations that were once dismissed as upstarts, as wildcards or "mavericks" are making waves and growing fast. There is a reason: In an age of hypercompetition and nonstop innovation, the only way to stand out from the crowd is to stand for something truly original. That's the lesson behind the companies, executives, and entrepreneurs you'll meet in "Mavericks at Work,"They are winning big in business by rethinking the logic of how business gets done. They have devised exciting new answers to the timeless challenges facing organizations of every size and leaders in every field: how you make strategy, how you unleash new ideas, how you connect with customers, how your best people achieve great results. Who are these mavericks? They are break-the-mold business units inside giants such as IBM and Procter & Gamble, as well as high-profile innovators such as HBO and Pixar. They are Internet banks and gold mines, fashion retailers and advertising agencies, funky sandwich shops and hard-charging computer programmers. Together, they are creating an inspiring agenda that every business can put to work. Their success demonstrates that: Being different makes all the difference Sharing values beats selling value The company with the smartest customers wins Nobody is as smart as everybody Character counts for as much ascredentials Great leaders are insatiable learners Whether you're a young professional setting out on your career, a senior executive looking to make your organization grow, or an entrepreneur building a company from scratch, "Mavericks at Work" will help you think bigger, aim higher, and win more decisively.
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“A pivotal work in the tradition of ‘In Search of Excellence’ and ‘Good to Great’ and featuring many of today's most interesting corporate rising stars. These are companies that blend the revolutionary zeal of the late 1990s dotcom era with an emphasis on values in a way that has set them apart from the ethical crisis gripping American business in the first years of this century.” The Economist.
"Cases. Cases. Cases. We desperately need concrete, compelling, uplifting examples of new varieties of Excellence to guide us to and through the future. And you'll find them by the bushel in ‘Mavericks at Work’. Bill Taylor and Polly LaBarre, a pair of brilliant raconteurs as well as analysts, more than fulfill their promise to let us be 'eyewitnesses to the future.' I didn't 'read' this book–I devoured it." Tom Peters, author of ‘In Search of Excellence’ and one of the leading management experts in the world.About the Author:
William C Taylor is a cofounder and founding editor of Fast Company, which, during his tenure, won two coveted National Magazine Awards, was named Launch of the Year by Advertising Age, Startup of the Year by AdWeek, and Magazine of the Year by Advertising Age. He has been published in the Wall Street Journal, New York Times, and Harvard Business Review. He lives in Wellesley, Massachusetts. During her eight years as senior editor of Fast Company, Polly LaBarre wrote influential articles on strategy, creativity and personal success, and cohosted its signature Real Time conferences, at which executives, entrepreneurs, and innovators debated the future of business and leadership. She lives in New York City.
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Book Description William Morrow. Hardcover. Book Condition: New. 0060779616. Bookseller Inventory # GTA5886IBCM100616H0729A
Book Description William Morrow, 2006. Hardcover. Book Condition: New. New book. May have light shelf wear. Bookseller Inventory # BK0065700
Book Description William Morrow, 2006. Hardcover. Book Condition: New. HARDCOVER, BRAND NEW COPY, Perfect Shape, No Black Remainder Mark,Fast Shipping With Online Tracking, International Orders shipped Global Priority Air Mail, All orders handled with care and shipped promptly in secure packaging, we ship Mon-Sat and send shipment confirmation emails. Our customer service is friendly, we answer emails fast, accept returns and work hard to deliver 100% Customer Satisfaction!. Bookseller Inventory # 9002181
Book Description William Morrow, 2006. Book Condition: New. Brand New, Unread Copy in Perfect Condition. A+ Customer Service! Summary: In the last decade the business world has been dogged by bad leadership, CEO greed and the excesses of the dotcom craze. Now, as the authors of this lively new book suggest, companies and corporations are moving away from traditional methods of how to lead, manage and compete, towards a more 'maverick' management style that has proved highly successful.Mavericks at Work is the first book to document this change - and to give readers a glimpse into the ideas and techniques behind fast-growing but unconventional companies such as Google, HBO, Lendlease and Southwest Airlines. It profiles some of the most exciting - and often eccentric - CEOs in the US, and details their strategies for success.With its accessible tone, Mavericks at Work is both serious and fun; business 'edutainment' for a smart, ambitious readership. Bookseller Inventory # ABE_book_new_0060779616
Book Description William Morrow, 2006. Hardcover. Book Condition: New. First Edition. Bookseller Inventory # DADAX0060779616
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Book Description William Morrow, 2006. Hardcover. Book Condition: New. book. Bookseller Inventory # 0060779616
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Book Description William Morrow, 2006. Hardcover. Book Condition: New. Bookseller Inventory # P110060779616