Yes or No: The Guide to Better Decisions

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9780060168575: Yes or No: The Guide to Better Decisions

A guide to making better business decisions discusses the six-step system that uses three practical questions and three private questions to help readers recognize and focus on their true needs and improve their effectiveness. 250,000 first printing. $250,000 ad/promo.

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About the Author:

Spencer Johnson is an internationally respected thought leader and number one bestselling author whose insights help millions of people discover simple truths they can use to have healthier lives with more success and less stress. He has often been called "the best there is at taking complex subjects and presenting simple solutions that work."

He is the author of the #1 bestselling books Who Moved My Cheese?, an amazing way to deal with change, and The One Minute Manager®, the world's most popular management method, written with legendary management consultant Kenneth Blanchard.

Dr. Johnson has written many other international bestsellers, including The Present, Yes or No, and four other books in the One Minute® series: The One Minute Mother, The One Minute Father, The One Minute Teacher, and One Minute for Yourself; and the popular children's book series, ValueTales®

His education includes a B.A. in psychology from the University of Southern California, an M.D. degree from the Royal College of Surgeons, and medical clerksbips at Harvard Medical School and the Mayo Clinic.

Dr. Johnson has served as Medical Director of Communications for Medtronic, the inventors of cardiac pacemakers; Research Physician at the Institute for Inter-Disciplinary Studies, a think tank; Consultant to the Center for the Study of the Person, and the School of Medicine, University of California; and Leadership Fellow at the Harvard Business School.

His books have been featured often in the media, including CNN, the Today show, Larry King Live, Time, BusinessWeek, the New York Times, the Wall Street Journal, Fortune, USA Today, the Associated Press, and United Press International.

Spencer Johnson's books are available worldwide in twenty-six languages.

From Publishers Weekly:

This slim self-help guide to decision-making, written in the form of a fable by a coauthor of the bestselling One Minute Manager, involves both head and heart. In it, a mythical guide leading an imaginary mountain hike explains (and participants discuss) the touted decision-making system: having chosen an initial, often wrong action, we should ask a pragmatic question of our head and a private question of the heart--"yes" or "no"--to reach and act upon a final course. This simplisitic but shrewd little book counsels the decision-maker to learn to distinguish between need and want, illusion and reality, and to trust intuition and personal beliefs while avoiding half-truths and decisions made out of fear. 275,000 first printing; $250,000 ad/promo.
Copyright 1992 Reed Business Information, Inc.

"About this title" may belong to another edition of this title.

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Johnson, Spencer
Published by Harpercollins (1992)
ISBN 10: 0060168579 ISBN 13: 9780060168575
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