Contemporary Marketing (The Dryden Press series in marketing)

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9780030626388: Contemporary Marketing (The Dryden Press series in marketing)

Nine editions of continuous improvement have led to the most exciting introductory marketing text and package in classroom history. The ninth edition of this market leader continues to set new standards and now comes with 'Discovering Your Marketing Career' CD-ROM.

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Boone, Louis E.; Kurtz, David L.
Published by Dryden Press (1983)
ISBN 10: 0030626382 ISBN 13: 9780030626388
New Hardcover Quantity Available: 1
Irish Booksellers
(Rumford, ME, U.S.A.)

Book Description Dryden Press, 1983. Hardcover. Book Condition: New. book. Bookseller Inventory # 30626382

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