The Architectural Photography of Hedrich-Blessing

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9780030615542: The Architectural Photography of Hedrich-Blessing

Hedrich Blessing Photographers is an architectural photography firm established in Chicago in 1929 by partners Ken Hedrich and Henry Blessing. The firm continues to work with contemporary architects and designers across the globe. Hedrich Blessing became the world's premier architectural photography company by speaking the language of architecture better than most architects. From the start, they appeared to effortlessly translate the 3-dimensional world of the built environment into the two dimensions of a photograph. In 1929, as the country headed into The Great Depression and a virtual stop in new construction, 21 year old Ken Hedrich started his fledgling photography business. Soon partnering with Henry Blessing as manager, Ken and his brother, Bill Hedrich, found it artistically unchallenging to follow in the footsteps of the earlier documentarians who spread the Chicago story to the world. Rather than shooting a building in its totality, as imposing as a mountain and lit from front to back, they found what to them was a more modern approach. "Be honest, be succinct and distill a space down to its essence" became the credo for the firm until the present day. In order to sell their approach to the architects and real estate developers they needed as clients, they produced idealized images of buildings that illustrated the builders' first inspirations of the project. Thier vision helped propel many architects to greatness. Frank Lloyd Wright, whose career had been revived by the mid-thirties, entrusted Bill Hedrich with what would become his own career-making opportunity. Hedrich found the perfect vantage point to view the masterpiece that would forever after be known as "Fallingwater." After World War II, Mies van der Rohe began turning his modernist theories into real American buildings. His reliance on Hedrich Blessing as a communicator helped to make his reputation and introduced what became known as the "International Style" to cities around the planet.

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Published by Henry Holt & Co (1988)
ISBN 10: 0030615542 ISBN 13: 9780030615542
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Published by Henry Holt & Co
ISBN 10: 0030615542 ISBN 13: 9780030615542
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