Items related to Marketing Research: Methodological Foundations
Presents superior, balanced coverage of both the qualitative and quantitative aspects of marketing research. Provides a solid framework to ensure the development of students' conceptual and practical understanding of marketing research.
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- PublisherSouth-Western
- Publication date2002
- ISBN 10 0030331013
- ISBN 13 9780030331015
- BindingHardcover
- Number of pages960
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Marketing Research : Methodological Foundations Eighth Edition (The Harcourt Series in Marketing)
Published by
South-Western College Pub
(2001)
ISBN 10: 0030331013
ISBN 13: 9780030331015
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Hardcover
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Stock Image
Marketing Research : Methodological Foundations Eighth Edition (The Harcourt Series in Marketing)
Published by
South-Western College Pub
(2001)
ISBN 10: 0030331013
ISBN 13: 9780030331015
New
Hardcover
Quantity: 1
Seller:
Rating
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