Business Research Methods (Dryden Press Series in Management)

3.98 avg rating
( 115 ratings by GoodReads )
 
9780030258176: Business Research Methods (Dryden Press Series in Management)

This best-selling text continues in its sixth edition to provide the most current and comprehensive coverage of business research. Student friendly in design, the text contains numerous examples illustrating real-world research in management, marketing, finance, accounting and other business areas. It is the ideal text for undergraduate and first year MBA courses in marketing, management, or quantitative studies. Features: * Comprehensive coverage of the Internet and its impact on Business Research throughout the text. * This text takes an applied research approach, while providing thorough exploration of theoretical research issues, as well as real-world business research. * Thorough coverage of global research activities gives Business Research Methods an international perspective. * Statistical concepts are presented in a simple and straight-forward manner that allows students to more easily understand the complex issues of Business Research. New to this edition: * Placed early in the text, the topic of Information Technology and Knowledge Management sets the stage for discussion of the Internet and many new information technologies influencing Business Research. * Chapter Seven, "Secondary Data in a Digital Age" has been substantially revised to incorporate discussions of data mining and other new technologies that are changing the way researchers view secondary data investigations. * Topics such as cross-functional teams in research efforts are discussed several times. * Many new cases.

"synopsis" may belong to another edition of this title.

Top Search Results from the AbeBooks Marketplace

1.

Zikmund, William G.
ISBN 10: 0030258170 ISBN 13: 9780030258176
New Quantity Available: 1
Seller
Castle Rock
(Pittsford, NY, U.S.A.)
Rating
[?]

Book Description Book Condition: Brand New. Book Condition: Brand New. Bookseller Inventory # 97800302581761.0

More Information About This Seller | Ask Bookseller a Question

Buy New
19.49
Convert Currency

Add to Basket

Shipping: 3.15
Within U.S.A.
Destination, Rates & Speeds

2.

Zikmund, William G.
Published by Harcourt College Pub (2000)
ISBN 10: 0030258170 ISBN 13: 9780030258176
New Hardcover Quantity Available: 1
Seller
Irish Booksellers
(Rumford, ME, U.S.A.)
Rating
[?]

Book Description Harcourt College Pub, 2000. Hardcover. Book Condition: New. book. Bookseller Inventory # 0030258170

More Information About This Seller | Ask Bookseller a Question

Buy New
40.04
Convert Currency

Add to Basket

Shipping: FREE
Within U.S.A.
Destination, Rates & Speeds

3.

Zikmund, William G.
Published by Harcourt College Pub (2000)
ISBN 10: 0030258170 ISBN 13: 9780030258176
New Hardcover Quantity Available: 1
Seller
Ergodebooks
(RICHMOND, TX, U.S.A.)
Rating
[?]

Book Description Harcourt College Pub, 2000. Hardcover. Book Condition: New. 6th. Bookseller Inventory # DADAX0030258170

More Information About This Seller | Ask Bookseller a Question

Buy New
50.94
Convert Currency

Add to Basket

Shipping: 3.15
Within U.S.A.
Destination, Rates & Speeds

4.

Zikmund, William G.
ISBN 10: 0030258170 ISBN 13: 9780030258176
New Quantity Available: 2
Seller
Bookshub
(Karol Bagh, India)
Rating
[?]

Book Description Book Condition: New. New. US edition. Perfect condition. Ship by express service to USA, Canada, Australia, France, Italy, UK, Germany and Netherland. Customer satisfaction our priority. Bookseller Inventory # ABE-190516-254

More Information About This Seller | Ask Bookseller a Question

Buy New
93.77
Convert Currency

Add to Basket

Shipping: FREE
From India to U.S.A.
Destination, Rates & Speeds

5.

Zikmund, William G.
ISBN 10: 0030258170 ISBN 13: 9780030258176
New Quantity Available: 2
Seller
EBOOKSTORE2010
(New Delhi, ND, India)
Rating
[?]

Book Description Book Condition: Brand New. New. US edition. Customer Satisfaction guaranteed!!. Bookseller Inventory # SHAK254

More Information About This Seller | Ask Bookseller a Question

Buy New
93.81
Convert Currency

Add to Basket

Shipping: FREE
From India to U.S.A.
Destination, Rates & Speeds

6.

Zikmund, William G.
ISBN 10: 0030258170 ISBN 13: 9780030258176
New Quantity Available: 5
Seller
firstbookstore
(New Delhi, India)
Rating
[?]

Book Description Book Condition: Brand New. Brand New Original US Edition, Perfect Condition. Printed in English. Excellent Quality, Service and customer satisfaction guaranteed!. Bookseller Inventory # AIND-31018

More Information About This Seller | Ask Bookseller a Question

Buy New
100.13
Convert Currency

Add to Basket

Shipping: FREE
From India to U.S.A.
Destination, Rates & Speeds

7.

Zikmund, William G.
ISBN 10: 0030258170 ISBN 13: 9780030258176
New Quantity Available: 5
Seller
Romtrade Corp.
(STERLING HEIGHTS, MI, U.S.A.)
Rating
[?]

Book Description Book Condition: New. Brand New Original US Edition.We Ship to PO BOX Address also. EXPEDITED shipping option also available for faster delivery. Bookseller Inventory # AUSBNEW-31018

More Information About This Seller | Ask Bookseller a Question

Buy New
105.01
Convert Currency

Add to Basket

Shipping: FREE
Within U.S.A.
Destination, Rates & Speeds

8.

Zikmund, William G.
Published by South-Western College Pub
ISBN 10: 0030258170 ISBN 13: 9780030258176
New Hardcover Quantity Available: 1
Seller
Revaluation Books
(Exeter, United Kingdom)
Rating
[?]

Book Description South-Western College Pub. Hardcover. Book Condition: Brand New. 6th edition. 660 pages. 9.70x8.00x1.10 inches. In Stock. Bookseller Inventory # 4-0030258170

More Information About This Seller | Ask Bookseller a Question

Buy New
143.51
Convert Currency

Add to Basket

Shipping: 6
From United Kingdom to U.S.A.
Destination, Rates & Speeds

9.

Zikmund, William G.
Published by Thomson Learning
ISBN 10: 0030258170 ISBN 13: 9780030258176
New Quantity Available: 2
Seller
Majestic Books
(London, ,, United Kingdom)
Rating
[?]

Book Description Thomson Learning. Book Condition: New. pp. 660. Bookseller Inventory # 8298183

More Information About This Seller | Ask Bookseller a Question

Buy New
179.21
Convert Currency

Add to Basket

Shipping: 5.50
From United Kingdom to U.S.A.
Destination, Rates & Speeds