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Multimedia Yearbooks: An Entrepreneurial Marketing Simulation - Softcover

McGraw-Hill Education

 
9780026406215: Multimedia Yearbooks: An Entrepreneurial Marketing Simulation
Softcover
ISBN 10: 0026406217 ISBN 13: 9780026406215
Publisher: McGraw-Hill/Glencoe, 1996
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Developed in cooperation with the Marketing Education Resource Center, this 15-20 hour manual or computerized simulation, your students assume the ownership role and make day-to-day operating decisions about Multimedia Yearbooks, a small business that produces videotapes and CD-ROMs for high schools.

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  • PublisherMcGraw-Hill/Glencoe
  • Publication date1996
  • ISBN 10 0026406217
  • ISBN 13 9780026406215
  • BindingPaperback
  • Number of pages75

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