At last, football has its answer to Freakonomics, The Tipping Point and The Undercover Economist. Why do England lose?" "Why do Germany & Brazil Win?" "How have Spain conquered the World?" "Penalties - what are they good for?" "What is the price on achieving success and the true cost of failure?" These are questions every football fan has asked. Soccernomics (previously published as Why England Lose) answers them. Written with an economist's brain and a football writer's skill, it applies high-powered analytical tools to everyday football topics. Soccernomics isn't in the first place about money. It's about looking at data in new ways. It's about revealing counterintuitive truths about football. It explains all manner of things about the game which newspapers just can't see. It all adds up to a new way of looking at football, beyond cliches about "The Magic of the FA Cup", "England's Shock Defeat" and "Newcastle's New South American Star". No training in economics is needed to read Soccernomics but the reader will come out of it with a better understanding not just of football, but of how economists think and what they know.
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Simon Kuper's first book, Football Against the Enemy, won the 1994 William Hill Sports Book of the Year prize and is widely acknowledged as one of football's seminal books. Simon writes a weekly sports column in the Financial Times and has previously written football columns for The Times and The Observer. Stefan Szymanski is Professor of Economics and MBA Dean at Cass Business School in London. Stefan has a global reputation and has acted as a consultant to government and to major sports organisations such as the FIA (motor sport), UEFA (football) and the ICC (cricket).Review:
'an Arsene Wenger of a book - more thoughtful than most of its rivals and, by football standards, positively intellectual.' The Times 'Soccernomics is the intellectual's guide to football, written for the layman. No matter what nation, club (or even sport, really) you support, you'll walk away from this book with an insightful new point of view that will cause you to never look at the game quite the same way again.' Bleacher Report '...the author Simon Kuper and the economist Stefan Szymanski do for soccer what "Moneyball" did for baseball.' New York Times 'Every page engages, entertains and challenges the lazy assumptions that still dominate football, not merely in its punditry, but all too often in the way that clubs are run.' FourFourTwo
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