Bower, Tom Branson

ISBN 13: 9780007266760

Branson

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9780007266760: Branson

The sensational critical biography of this phenomenal entrepreneur and his business practices – fully updated to cover Branson’s recent ventures.

No British tycoon is more popular, few claim to be richer and none has masterminded a more recognisable brand than Richard Branson. What is behind the success of the buccaneering balloonist, the tabloids’ favourite celebrity nude, the ‘grinning jumper’ and the scourge of corporate goliaths?

Helped by eyewitness accounts of more than 250 people with direct experience of Branson, Tom Bower has a uncovered a different tale to the one so eagerly promoted by Virgin’s publicists. Here is the full story of Branson: his businesses, his friendships, his ambition, his law-breaking, his drug-taking, his bullying. From the cockpit of a balloon in the clouds to the centre of Branson’s operations in his Holland Park home this book is an intimate scrutiny of exactly how Richard Branson created himself and sold himself. Tom Bower’s biography reveals Branson to be a single-minded profiteer who, while occasionally generous to others, has a fixed purpose to enhance his family’s wealth in secret off-shore trust funds. Instead of a glittering saint, Branson emerges as a devious actor, proud of plucking for his own profit the good ideas of others.

From his quest to acquire the license for the National Lottery to his plans to launch space tourism with Virgin Galactic, this fully updated edition follows Branson’s enterprises and investments up to the recent, failed bid for Northern Rock.

"synopsis" may belong to another edition of this title.

Review:

Praise for ‘Branson’:

'An addictive read, packed with sex, money, tantrums – top quality.’ Guardian

'One of the most devastating books of the year…an explosive book. Bower reveals a remarkable and sinister picture of the man who likes to appear as the ever-smiling hero.' Daily Mail

'Bower's book is a devastating indictment.' Sunday Times

'A damning biography…startling accusations.' Daily Express

Book Description:

Have the triumphs of Richard Branson turned to dust? Bestselling investigative reporter Tom Bower finds out.

"About this title" may belong to another edition of this title.

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Book Description HarperCollins Publishers, United Kingdom, 2009. Paperback. Book Condition: New. Updated. 188 x 128 mm. Language: English . Brand New Book. The sensational critical biography of this phenomenal entrepreneur and his business practices - fully updated to cover Branson s recent ventures. No British tycoon is more popular, few claim to be richer and none has masterminded a more recognisable brand than Richard Branson. What is behind the success of the buccaneering balloonist, the tabloids favourite celebrity nude, the grinning jumper and the scourge of corporate goliaths? Helped by eyewitness accounts of more than 250 people with direct experience of Branson, Tom Bower has a uncovered a different tale to the one so eagerly promoted by Virgin s publicists. Here is the full story of Branson: his businesses, his friendships, his ambition, his law-breaking, his drug-taking, his bullying. From the cockpit of a balloon in the clouds to the centre of Branson s operations in his Holland Park home this book is an intimate scrutiny of exactly how Richard Branson created himself and sold himself. Tom Bower s biography reveals Branson to be a single-minded profiteer who, while occasionally generous to others, has a fixed purpose to enhance his family s wealth in secret off-shore trust funds. Instead of a glittering saint, Branson emerges as a devious actor, proud of plucking for his own profit the good ideas of others. From his quest to acquire the license for the National Lottery to his plans to launch space tourism with Virgin Galactic, this fully updated edition follows Branson s enterprises and investments up to the recent, failed bid for Northern Rock. Bookseller Inventory # AA89780007266760

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Tom Bower
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Book Description HarperCollins Publishers, United Kingdom, 2009. Paperback. Book Condition: New. Updated. 188 x 128 mm. Language: English . Brand New Book. The sensational critical biography of this phenomenal entrepreneur and his business practices - fully updated to cover Branson s recent ventures. No British tycoon is more popular, few claim to be richer and none has masterminded a more recognisable brand than Richard Branson. What is behind the success of the buccaneering balloonist, the tabloids favourite celebrity nude, the grinning jumper and the scourge of corporate goliaths? Helped by eyewitness accounts of more than 250 people with direct experience of Branson, Tom Bower has a uncovered a different tale to the one so eagerly promoted by Virgin s publicists. Here is the full story of Branson: his businesses, his friendships, his ambition, his law-breaking, his drug-taking, his bullying. From the cockpit of a balloon in the clouds to the centre of Branson s operations in his Holland Park home this book is an intimate scrutiny of exactly how Richard Branson created himself and sold himself. Tom Bower s biography reveals Branson to be a single-minded profiteer who, while occasionally generous to others, has a fixed purpose to enhance his family s wealth in secret off-shore trust funds. Instead of a glittering saint, Branson emerges as a devious actor, proud of plucking for his own profit the good ideas of others. From his quest to acquire the license for the National Lottery to his plans to launch space tourism with Virgin Galactic, this fully updated edition follows Branson s enterprises and investments up to the recent, failed bid for Northern Rock. Bookseller Inventory # AA89780007266760

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Book Description 2009. Paperback. Book Condition: New. 127mm x 33mm x 193mm. Paperback. The sensational critical biography of this phenomenal entrepreneur and his business practices - fully updated to cover Branson's recent ventures. No British tycoon is more popular, few cla.Shipping may be from multiple locations in the US or from the UK, depending on stock availability. 433 pages. 0.295. Bookseller Inventory # 9780007266760

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Book Description Paperback. Book Condition: New. Not Signed; The sensational critical biography of this phenomenal entrepreneur and his business practices - fully updated to cover Branson's recent ventures. No British tycoon is more popular, few claim to be richer and none has masterminded a more recognisable brand than Richard Branson. What is behind the suc. book. Bookseller Inventory # ria9780007266760_rkm

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Book Description HarperCollins Publishers. Paperback. Book Condition: new. BRAND NEW, Branson, Tom Bower, The sensational critical biography of this phenomenal entrepreneur and his business practices - fully updated to cover Branson's recent ventures. No British tycoon is more popular, few claim to be richer and none has masterminded a more recognisable brand than Richard Branson. What is behind the success of the buccaneering balloonist, the tabloids' favourite celebrity nude, the 'grinning jumper' and the scourge of corporate goliaths? Helped by eyewitness accounts of more than 250 people with direct experience of Branson, Tom Bower has a uncovered a different tale to the one so eagerly promoted by Virgin's publicists. Here is the full story of Branson: his businesses, his friendships, his ambition, his law-breaking, his drug-taking, his bullying. From the cockpit of a balloon in the clouds to the centre of Branson's operations in his Holland Park home this book is an intimate scrutiny of exactly how Richard Branson created himself and sold himself. Tom Bower's biography reveals Branson to be a single-minded profiteer who, while occasionally generous to others, has a fixed purpose to enhance his family's wealth in secret off-shore trust funds. Instead of a glittering saint, Branson emerges as a devious actor, proud of plucking for his own profit the good ideas of others. From his quest to acquire the license for the National Lottery to his plans to launch space tourism with Virgin Galactic, this fully updated edition follows Branson's enterprises and investments up to the recent, failed bid for Northern Rock. Bookseller Inventory # B9780007266760

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