Odyssey: Pepsi to Apple - Softcover

Sculley, John; Byrne, John A.

Softcover

ISBN 10: 0006372848 ISBN 13: 9780006372844

Publisher: Fontana Press, 1989

Synopsis

Edition Fontana/Collins, 1988. ISBN: 0-00-637264-8. PAPERBACK. 609 pages, size: 11 x 17.7 x 4.1 cm. Just light tan to paper edges. Other than that, the unread book remains in very good condition throughout: Soft cover in good form; text all clean, neat and tight. Prompt dispatch from UK.

About this title

Synopsis:

This is an autobiography-cum-business book by John Sculley, one of the most successful businessmen in America, who became Pepsi's president and CEO at the age of 38. At the height of his success with Pepsi he joined the high-risk young Apple, co-founded by a young genius named Stephen Jobs. This book describes the turbulent relationship between Jobs and Sculley, their break-up over the future of Apple, and the eventual transformation of Apple into one of the most unconventional and dramatic success stories in business history. It offers an insight into the emotions and personal drama of life at the top. John A.Byrne is management editor of "Business Week" magazine. He is also the author of "The Headhunters".

About this edition

• Publisher: Fontana Press
• Publication date: 1989
• ISBN 10: 0006372848
• ISBN 13: 9780006372844
• Binding: Paperback
• Number of pages: 608