Drawing on two year of on-site observation with unprecedented access to confidential documents and project data, this book reveals how the world’s most powerful software company creates technology, shapes markets and manages people.
"synopsis" may belong to another edition of this title.
This is a "facts ma'am, nothing but the facts" examination of how Microsoft works, both internally, and in the marketplace. Unlike the raft of gossipy Bill-bios or sardonic and shrill pro- or anti-screeds, this book is focused clearly (if sometimes ploddingly) on one central question: the relationship between business strategies and software development. And, since Microsoft is increasingly focused on the Internet, it is essential reading not just for software companies, but for all Internet companies as well.Review:
A unique glimpse into the company's inner workings ( Daily Telegraph)
Anyone intending to approach their bank manager to fund their own software company should make this book the centre of their business plan ( Computer Weekly)
If you want to know the answers - how did Microsoft get to its dominant position, what is it doing to maintain that dominant position, and what are its plans for expanding its dominance - this is the book to read (Lester C. Thurow, Sloan School of Management MIT)
A fascinating book about a fascinating company (Peter Senge, author of The Fifth Discipline)
"About this title" may belong to another edition of this title.
Book Description HarperCollins Publishers, 1995. Hardcover. Book Condition: New. book. Bookseller Inventory # 2556928