10 Steps to Successful Bar & Restaurant Management

Wakefield, Dr. Kirk

Published by Oxford Publishing Inc.
ISBN 10: 0970126204 / ISBN 13: 9780970126207
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Synopsis: What's the No. 1 threat to restaurants and bars and how should you deal with it? The best marketing tools to attract customers, increase market share and profits, and how to generate better returns from food and beverage supplier promotions -- it's all here! Using research commissioned by Nightclub & Bar and Restaurant Marketing magazines for the National Bar & Restaurant Management Asscoiation, Dr. Kirk Wakefield translates the numbers into actions you can take to the bank. Packed with data on labor, wages, effective supply chain management, marketing tools, product/menu trends, and dealing with social/legal threats, this is THE book for success in the hospitality industry.

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Title: 10 Steps to Successful Bar & Restaurant ...
Publisher: Oxford Publishing Inc.
Binding: PAPERBACK
Book Condition: New

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Dr. Kirk Wakefield
Published by Oxford Publishing Inc. (1999)
ISBN 10: 0970126204 ISBN 13: 9780970126207
New Paperback Quantity Available: 1
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Book Description Oxford Publishing Inc., 1999. Paperback. Book Condition: New. book. Bookseller Inventory # 0970126204

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