According to productivity expert Scott Belsky, no one is born with the ability to drive creative projects to completion. Execution is a skill that must be developed by building your organizational habits and harnessing the support of your colleagues.
As the founder and CEO of Behance, a company on a mission to empower and organize the creative world, Belsky has studied the habits of especially productive individuals and teams across industries. Now he has compiled the principles and techniques they share, and presents a systematic approach to creative organization and productivity.
While many of us focus on generating and searching for great ideas, Belsky shows why it's better to develop the capacity to make ideas happen-a capacity that endures over time.
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THE INTERNATIONAL BESTSELLER
'Ideas are easy. Implementation is hard. This book helps you with the hard part'
Guy Kawasaki, former chief evangelist of Apple and author of The Art of the Start
Edison famously said that genius is 1% inspiration, 99% perspiration. Ideas for new businesses, solutions to the world's problems, and artistic breakthroughs are common, but great execution is rare. While most books tell you how to release your creative potential, Scott Belsky shows that success is not about ideas. It's about making ideas happen.
According to Belsky, ideas don't happen because they are great - or by accident. Creative success is a matter of rethinking methods and increasing focus, while rewarding old-fashioned passion and perspiration. This bestselling book reveals the three steps vital to making any idea happen: getting organised, collaborating, and leading effectively.
There are too many ideas in the world, and not enough action. Here, at last, is a systematic approach to creative organisation and productivity.
'This is a book about execution, and execution is everything'
John Battelle, co-founder of WIRED and BoingBoing
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