Call of the Mall : The Author of Why We Buy on the Geography of Shopping

Underhill, Paco

9780743235914

ISBN 10: 0743235916 / 0-7432-3591-6
ISBN 13: 9780743235914

Publication Date: 2004

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Synopsis:

A leading expert and pioneer on consumer behavior, PACO UNDERHILL is the founder and CEO of Envirosell, Inc., a global research and consulting firm. His clients include Saks Fifth Avenue, Gap, Hallmark, the U.S. Postal Service, Wal-Mart, and Starbucks. Underhill has been profiled on 20/20 and 48 Hours, featured in The New Yorker, Fortune, and Fast Company, and is a regular contributor to NPR and many publications, including The Wall Street Journal and The New York Times. His previous book, Why We Buy, was an international bestseller and has been translated into eighteen foreign languages. Underhill is based in New York but spends a third of the year on the road.


 

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Call of the Mall : The Author of Why We Buy on the Geography of Shopping (ISBN: 9780743235914)
Underhill, Paco
ISBN 10: 0743235916
ISBN 13: 9780743235914
Bookseller: European-Media-Service (Waldshut-Tiengen, BW, Germany)
Bookseller Rating: 5-star rating
Quantity Available: 9

Book Description: 2004. Book Condition: New. Bookseller Inventory # ZQGC9780743235914

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